Brand / Communication Design

Lisa Smith

VP Brand Design

Chobani

New York

Lisa is an award winning Creative Director, with 17 years of experience from small boutiques to larger creative agencies; she's also worked inside one of the largest museums of art and design in London. Currently she is the VP of Brand Design at Chobani. Fast Company ranked Chobani as the 9th most innovative company in the world.

Prior to Chobani Lisa lead the design team at Wolff Olins New York, focused on creating striking, groundbreaking and commercially successful work that challenged expectations but also had meaningful impact on people. Leading the creative vision for The Met, reinventing identity and user experience for Grubhub and Zocdoc, and disrupting the newspaper industry with the work on USA Today. As well as pushing creativity for many of the New York office’s biggest and boldest clients including Hyatt, Mayo Clinic, Microsoft, Getty Images, Nixon Peabody, Wildlife Conservation Society and Nike Let’s Move Active Schools.

 

 

 

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