The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Nike Freestyle Agency: Framfab Denmark / Copenhagen Client: Nike Europe Category: Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites
Business Class Agency: AlmapBBDO / São Paulo Client: Iberia Category: Beyond the Banner
Vodafone Agency: Wieden+Kennedy / Amsterdam Client: Vodafone Ltd. UK Category: Beyond the Banner
thetruth.com Agency: Arnold Worldwide / Boston Client: American Legacy Foundation Category: Non-Profit Organizations / Non-Profit - Web Sites
Sixty Second Theater: Hannibal Agency: Cliff Freeman and Partners / New York Client: Hollywood Video Category: Consumer Radio / Consumer Radio: Single
Tock Tick Agency: Saatchi & Saatchi / Cape Town Client: Procter & Gamble-Oil of Olay Category: Newspaper / Newspaper Over 600 Lines: Single
Matchbook Agency: BBDO / New York Client: Guinness Category: Collateral Advertising / Trade B/W or Color Any Size: Campaign
Allied Works Architecture website Agency: Paris France, Inc. / Portland Client: Allied Works Architecture Category: Corporate Image-Business to Business / Corporate Image B2B - Web Sites
Cecilia, Marco, Antoni Agency: Saatchi & Saatchi / Hong Kong Client: Campaign Brief Asia Category: Trade / Trade Color Full Page or Spread: Campaign
Made You Look Agency: Sagmeister / New York Client: Booth Clibborn Category: Publication Design / Book Jacket Design
Domino Agency: D'Arcy / Hong Kong Client: Philips Lighting Category: International Foreign Language Commercial / Foreign Language Television
Helder, Henrique, Teresa Agency: BBDO Portugal / Lisbon Client: Portuguese Road Safety Category: Public Service/Political / Public Service/Political Radio: Campaign

2002 Interactive Gold Pencil

Framfab Denmark / Copenhagen

Nike Europe

Nike Freestyle

Corporate Image-Business to Consumer / Corporate Image B2C - Web Sites

02021N

2002 Interactive Gold Pencil

AlmapBBDO / São Paulo

Iberia

Business Class

Beyond the Banner

02010N

2002 Interactive Gold Pencil

Wieden+Kennedy / Amsterdam

Vodafone Ltd. UK

Vodafone

Beyond the Banner

02011N

2002 Interactive Gold Pencil

Arnold Worldwide / Boston

American Legacy Foundation

thetruth.com

Non-Profit Organizations / Non-Profit - Web Sites

02058N

2002 Advertising Gold Pencil

Cliff Freeman and Partners / New York

Hollywood Video

Sixty Second Theater: Hannibal

Consumer Radio / Consumer Radio: Single

02058A

2002 Advertising Gold Pencil

Saatchi & Saatchi / Cape Town

Procter & Gamble-Oil of Olay

Tock Tick

Newspaper / Newspaper Over 600 Lines: Single

02001A

2002 Advertising Gold Pencil

BBDO / New York

Guinness

Matchbook

Collateral Advertising / Trade B/W or Color Any Size: Campaign

02028A

2002 Interactive Gold Pencil

Paris France, Inc. / Portland

Allied Works Architecture

Allied Works Architecture website

Corporate Image-Business to Business / Corporate Image B2B - Web Sites

02031N

2002 Advertising Gold Pencil

Saatchi & Saatchi / Hong Kong

Campaign Brief Asia

Cecilia, Marco, Antoni

Trade / Trade Color Full Page or Spread: Campaign

02025A

2002 Design Gold Pencil

Sagmeister / New York

Booth Clibborn

Made You Look

Publication Design / Book Jacket Design

02022D

2002 Advertising Gold Pencil

D'Arcy / Hong Kong

Philips Lighting

Domino

International Foreign Language Commercial / Foreign Language Television

02092A

2002 Advertising Gold Pencil

BBDO Portugal / Lisbon

Portuguese Road Safety

Helder, Henrique, Teresa

Public Service/Political / Public Service/Political Radio: Campaign

02057A

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