The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
REPLAY Season 2
Agency: TBWA Chiat Day, Los Angeles / Los Angeles
Client: Gatorade Category: Branded Content / Single
Ken Block's Gymkhana THREE, Part 2; Ultimate Playground; l'Autodrome, France
Agency: Mad Media / Oceanside
Client: DC Shoes Category: Branded Content / Single
The Megane Experiment
Agency: Publicis London / London
Client: Renault UK Ltd Category: Branded Content / Single
WHO KILLED DEON
Agency: Abbott Mead Vickers BBDO / London
Client: THE METROPOLITAN POLICE Category: Branded Content / Campaign
The Last Text Integrated Campaign
Agency: BBDO / New York
Client: AT&T Category: Branded Content / Campaign
WHO KILLED DEON
Agency: Abbott Mead Vickers BBDO / London
Client: THE LONDON METROPOLITAN POLICE Category: Branded Content / Single
Birth of a Spartan
Agency: agencytwofifteen / San Francisco
Client: Microsoft Xbox Category: Branded Content / Single
KIN Journey - Visit 1
Agency: agencytwofifteen / San Francisco
Client: Microsoft Category: Branded Content / Single
Save as WWF
Agency: Jung von Matt AG / Hamburg
Client: WWF Deutschland Category: Branded Content / Single
Target Kaleidoscopic Fashion Spectacular
Agency: Mother / New York
Client: Target Category: Branded Content / Single
Ride
Agency: Publicis Mojo / Walsh Bay
Client: The Coca-Cola Company Category: Branded Content / Single
SKY football opera
Agency: Serviceplan Gruppe GmbH & Co. KG / Munich
Client: Sky Deutschland Fernsehen GmbH & Co. KG Category: Branded Content / Single
REPLAY Season 3
Agency: TBWA Chiat Day, Los Angeles / Los Angeles
Client: Gatorade Category: Branded Content / Single
Social Media Sobriety Test
Agency: TDA_Boulder / Boulder
Client: Webroot Category: Branded Content / Single
Burn
Agency: Publicis Mojo / Walsh Bay
Client: The Coca-Cola Company Category: Branded Content / Campaign
Award:
2011 Advertising Gold Pencil
Agency:
TBWA Chiat Day, Los Angeles / Los Angeles
Client:
Gatorade
Title:
REPLAY Season 2
Category:
Branded Content / Single
Annual ID:
11070T
Award:
2011 Advertising Silver Pencil
Agency:
Mad Media / Oceanside
Client:
DC Shoes
Title:
Ken Block's Gymkhana THREE, Part 2; Ultimate Playground; l'Autodrome, France
Category:
Branded Content / Single
Annual ID:
11071T
Award:
2011 Advertising Bronze Pencil
Agency:
Publicis London / London
Client:
Renault UK Ltd
Title:
The Megane Experiment
Category:
Branded Content / Single
Annual ID:
11072T
Award:
2011 Advertising Bronze Pencil
Agency:
Abbott Mead Vickers BBDO / London
Client:
THE METROPOLITAN POLICE
Title:
WHO KILLED DEON
Category:
Branded Content / Campaign
Annual ID:
11073T
Award:
2011 Advertising Bronze Pencil
Agency:
BBDO / New York
Client:
AT&T
Title:
The Last Text Integrated Campaign
Category:
Branded Content / Campaign
Annual ID:
11074T
Award:
2011 Advertising Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
THE LONDON METROPOLITAN POLICE
Title:
WHO KILLED DEON
Category:
Branded Content / Single
Annual ID:
11397T
Award:
2011 Advertising Merit Award
Agency:
agencytwofifteen / San Francisco
Client:
Microsoft Xbox
Title:
Birth of a Spartan
Category:
Branded Content / Single
Annual ID:
11398T
Award:
2011 Advertising Merit Award
Agency:
agencytwofifteen / San Francisco
Client:
Microsoft
Title:
KIN Journey - Visit 1
Category:
Branded Content / Single
Annual ID:
11399T
Award:
2011 Advertising Merit Award
Agency:
Grey / New York
Client:
Canon
Title:
Beyond The Still
Category:
Branded Content / Single
Annual ID:
11400T
Award:
2011 Advertising Merit Award
Agency:
Jung von Matt AG / Hamburg
Client:
WWF Deutschland
Title:
Save as WWF
Category:
Branded Content / Single
Annual ID:
11401T
Award:
2011 Advertising Merit Award
Agency:
Leo Burnett / Melbourne
Client:
Scope
Title:
See The Person
Category:
Branded Content / Single
Annual ID:
11402T
Award:
2011 Advertising Merit Award
Agency:
Mother / New York
Client:
Target
Title:
Target Kaleidoscopic Fashion Spectacular
Category:
Branded Content / Single
Annual ID:
11403T
Award:
2011 Advertising Merit Award
Agency:
Publicis Mojo / Walsh Bay
Client:
The Coca-Cola Company
Title:
Ride
Category:
Branded Content / Single
Annual ID:
11404T
Award:
2011 Advertising Merit Award
Agency:
Serviceplan Gruppe GmbH & Co. KG / Munich
Client:
Sky Deutschland Fernsehen GmbH & Co. KG
Title:
SKY football opera
Category:
Branded Content / Single
Annual ID:
11405T
Award:
2011 Advertising Merit Award
Agency:
TBWA Chiat Day, Los Angeles / Los Angeles
Client:
Gatorade
Title:
REPLAY Season 3
Category:
Branded Content / Single
Annual ID:
11406T
Award:
2011 Advertising Merit Award
Agency:
TDA_Boulder / Boulder
Client:
Webroot
Title:
Social Media Sobriety Test
Category:
Branded Content / Single
Annual ID:
11407T