Award

Agency

Client

Title

Category

Annual ID

MFCEO Agency: 72andSunny / Los Angeles Client: K-Swiss Category: Branded Content / Online
The Bear Agency: BETC Euro RSCG / Los Angeles Client: Canal + Category: Branded Content / Online
Second Look Detroit Agency: Fallon / Minneapolis Client: H&R Block Category: Branded Content / Online
POM Wonderful Presents: The Greatest Movie Ever Sold Agency: Warrior Poets / New York Client: Warrior Poets Category: Branded Content / Cinema
DIPS DESPERADO Agency: Abbott Mead Vickers BBDO / London Client: PEPSICO DORITOS Category: Branded Content / Cinema
OK GO Agency: Goodby, Silverstein & Partners / San Francisco Client: Chevrolet Category: Branded Content / Music Videos
SPENT Agency: McKinney / durham Client: Urban Ministries of Durham Category: Branded Content / Games
Oceans of Treasures Agency: 180LA / Santa Monica Client: Sony Electronics Category: Branded Content / Games
Whopper Lust Agency: CP+B / Boulder Client: Burger King Category: Branded Content / Games
Tiguan - Cross Country Agency: DDB Sydney / Sydney Client: Volkswagen Category: Branded Content / Television
The Inside Experience Agency: Pereira & O'Dell / San Francisco Client: Intel + TOSHIBA Category: Branded Content / Online
The Ecosphere Project Agency: HEIMAT, Berlin / Berlin Client: CNN International Category: Branded Content / Online

2012 Advertising Gold Pencil

72andSunny / Los Angeles

K-Swiss

MFCEO

Branded Content / Online

12092T

2012 Advertising Silver Pencil

BETC Euro RSCG / Los Angeles

Canal +

The Bear

Branded Content / Online

12093T

2012 Advertising Bronze Pencil

Fallon / Minneapolis

H&R Block

Second Look Detroit

Branded Content / Online

12094T

2012 Advertising Gold Pencil

Warrior Poets / New York

Warrior Poets

POM Wonderful Presents: The Greatest Movie Ever Sold

Branded Content / Cinema

12090T

2012 Advertising Silver Pencil

Abbott Mead Vickers BBDO / London

PEPSICO DORITOS

DIPS DESPERADO

Branded Content / Cinema

12091T

2012 Advertising Bronze Pencil

Goodby, Silverstein & Partners / San Francisco

Chevrolet

OK GO

Branded Content / Music Videos

12095T

2012 Advertising Silver Pencil

McKinney / durham

Urban Ministries of Durham

SPENT

Branded Content / Games

12097T

2012 Advertising Bronze Pencil

180LA / Santa Monica

Sony Electronics

Oceans of Treasures

Branded Content / Games

12098T

2012 Advertising Gold Pencil

CP+B / Boulder

Burger King

Whopper Lust

Branded Content / Games

12096T

2012 Advertising Bronze Pencil

DDB Sydney / Sydney

Volkswagen

Tiguan - Cross Country

Branded Content / Television

12089T

2012 Advertising Merit Award

Pereira & O'Dell / San Francisco

Intel + TOSHIBA

The Inside Experience

Branded Content / Online

12452T

2012 Advertising Merit Award

HEIMAT, Berlin / Berlin

CNN International

The Ecosphere Project

Branded Content / Online

12448T

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