The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
The Joy of Books
Agency: Lowe Roche / Toronto
Client: Type Books Category: Craft / Animation/Motion Graphics
Design and Paper Engineering
Agency: artless / Tokyo
Client: Yoshimori Category: Craft / Printing and Paper Craft - Single or Series
Implosion - Explosion
Agency: Kigi co., ltd. / Tokyo
Client: DNP Foundation for Cultural Promotion Category: Craft / Printing and Paper Craft - Single or Series
JAM With Chrome
Agency: Google Creative Lab / London
Client: Google Category: Craft / Animation/Motion Graphics
FOIL BOOK PRODUCE BY E. 2012
Agency: E. Co. / Tokyo
Client: E. Co. Category: Craft / Printing and Paper Craft - Single or Series
Design Indaba 15 I am not a Designer
Agency: The Jupiter Drawing Room (South Africa) / Cape Town
Client: Interactive Africa Category: Craft / Animation - Single
For any hair type.
Agency: Publicis Communications Schweiz / Zurich
Client: Garnier Fructis Category: Craft / Photography - Series
Diversity
Agency: DDB / New York
Client: Bill Bernbach Scholarship Category: Craft / Typography - Series
Create.
Agency: cosmos / Tokyo
Client: Takezasado Category: Craft / Printing and Paper Craft - Single or Series
SIFFtacular
Agency: Wong, Doody, Crandall, Wiener / Seattle
Client: Seattle International Film Festival Category: Craft / Animation - Single
The Fruit
Agency: Dentsu / Tokyo
Client: The Yoshida Hideo Memorial Foundation Advertising Museum Category: Craft / Photography - Series
Alice (In Wonderland)
Agency: Design Army / Washington, DC
Client: The Washington Ballet Category: Craft / Photography - Series
Everyone Has a Great Photograph In Them
Agency: Leo Burnett London / London
Client: Renaissance Photography Prize Category: Craft / Photography - Series
Ray-Ban 75 Years of Legends
Agency: Marcel / Paris
Client: Ray-Ban Category: Craft / Photography - Series
Suicide
Agency: Leo Burnett Thailand / Bangkok
Client: Don't Drive Drunk Foundation Category: Craft / Photography - Series
Alex-andra
Agency: Leo Burnett Colombia / Bogota
Client: Colombian Red Cross Category: Craft / Typography - Single
Smokey Denmark Food Truck
Agency: McGarrah Jessee / Austin
Client: Smokey Denmark Category: Craft / Typography - Single
Steven Smith Teamaker Wooden Floor Display
Agency: Sandstrom Partners / Portland
Client: Steven Smith Teamaker Category: Craft / Typography - Single
Civic Content City
Agency: Dare / Vancouver
Client: BC Honda Dealers Category: Craft / Animation/Motion Graphics
Metamorphosis
Agency: Euro RSCG / London
Client: Credit Suisse Category: Craft / Animation/Motion Graphics
Google Wallet Pop Up Wallet
Agency: R/GA / New York
Client: Google Category: Craft / Animation/Motion Graphics
The Random Adventures of Brandon Generator
Agency: LBi / London
Client: Microsoft Category: Craft / Animation/Motion Graphics
Niki & The Dove: "The Fox"
Agency: WINTR / Seattle
Client: Sub Pop Records Category: Craft / Animation/Motion Graphics
Independence Posters
Agency: Arnold Worldwide / Boston
Client: Jack Daniel's Category: Craft / Typography - Series
The Andaz Transformation
Agency: BBDO / New York
Client: Andaz Hotels Category: Craft / Typography - Series
Wood Joint
Agency: Grand Deluxe / Matsuyama
Client: Hidekazu Ueda Architects Category: Craft / Typography - Series
Jakuchu
Agency: MR_DESIGN / Tokyo
Client: Tokyo Designers Week 2012 Category: Craft / Typography - Series
Luggage Labels
Agency: Ogilvy & Mather / London
Client: Expedia Category: Craft / Typography - Series
Donate Your Words
Agency: Saatchi & Saatchi New Zealand / Auckland
Client: Women's Refuge Category: Craft / Typography - Series
The Rodenstock Font Glasses
Agency: Serviceplan / Munich
Client: Rodenstock Category: Craft / Typography - Series
Earphone Bully
Agency: SapientNitro / South Brisbane
Client: Anti-Bullying organisations including BullyingNoWay, Project Rockit and Reach Out Category: Craft / Sound Design
Downloadable Car: N-One craft
Agency: Dentsu / Tokyo
Client: Honda Category: Craft / Printing and Paper Craft - Single or Series
Neenah Hang Tags
Agency: Design Army / Washington, DC
Client: Neenah Paper Category: Craft / Printing and Paper Craft - Single or Series
What a Beautiful Day!
Agency: Nanyang Technological University / Singapore
Client: Garden City Publishers Category: Craft / Printing and Paper Craft - Single or Series
Award:
2013 Interactive Gold Pencil
Agency:
Lowe Roche / Toronto
Client:
Type Books
Title:
The Joy of Books
Category:
Craft / Animation/Motion Graphics
Annual ID:
13081N
Award:
2013 Design Gold Pencil
Agency:
MR_DESIGN / Tokyo
Client:
Tama Art University
Title:
Tamabi
Category:
Craft / Typography - Series
Annual ID:
13061D
Award:
2013 Interactive Gold Pencil
Agency:
Forsman & Bodenfors / Gothenburg
Client:
Faktum
Title:
Faktum Hotels
Category:
Craft / Photography
Annual ID:
13079N
Award:
2013 Design Gold Pencil
Agency:
artless / Tokyo
Client:
Yoshimori
Title:
Design and Paper Engineering
Category:
Craft / Printing and Paper Craft - Single or Series
Annual ID:
13065D
Award:
2013 Design Gold Pencil
Agency:
Kigi co., ltd. / Tokyo
Client:
DNP Foundation for Cultural Promotion
Title:
Implosion - Explosion
Category:
Craft / Printing and Paper Craft - Single or Series
Annual ID:
13066D
Award:
2013 Design Gold Pencil
Agency:
RKCR Y&R / London
Client:
BBC Sport
Title:
Stadium UK
Category:
Craft / Animation - Single
Annual ID:
13069D
Award:
2013 Interactive Silver Pencil
Agency:
Cundari / Toronto
Client:
BMW Canada
Title:
Bullet
Category:
Craft / Animation/Motion Graphics
Annual ID:
13082N
Award:
2013 Interactive Silver Pencil
Agency:
Google Creative Lab / London
Client:
Google
Title:
JAM With Chrome
Category:
Craft / Animation/Motion Graphics
Annual ID:
13083N
Award:
2013 Design Silver Pencil
Agency:
GBH / London
Client:
PUMA
Title:
Gaffer Font
Category:
Craft / Typography - Series
Annual ID:
13062D
Award:
2013 Interactive Silver Pencil
Agency:
Antfood / Brooklyn
Client:
Good Books
Title:
Metamorphosis
Category:
Craft / Sound Design
Annual ID:
13085N
Award:
2013 Interactive Silver Pencil
Agency:
CP+B / London
Client:
Diesel
Title:
Days To Live
Category:
Craft / Photography
Annual ID:
13080N
Award:
2013 Design Silver Pencil
Agency:
E. Co. / Tokyo
Client:
E. Co.
Title:
FOIL BOOK PRODUCE BY E. 2012
Category:
Craft / Printing and Paper Craft - Single or Series
Annual ID:
13067D
Award:
2013 Design Silver Pencil
Agency:
The Jupiter Drawing Room (South Africa) / Cape Town
Client:
Interactive Africa
Title:
Design Indaba 15 I am not a Designer
Category:
Craft / Animation - Single
Annual ID:
13070D
Award:
2013 Design Bronze Pencil
Agency:
Publicis Communications Schweiz / Zurich
Client:
Garnier Fructis
Title:
For any hair type.
Category:
Craft / Photography - Series
Annual ID:
13064D
Award:
2013 Interactive Bronze Pencil
Agency:
Kinetic / Singapore
Client:
Maki-San
Title:
Maki-San
Category:
Craft / Animation/Motion Graphics
Annual ID:
13084N
Award:
2013 Design Bronze Pencil
Agency:
DDB / New York
Client:
Bill Bernbach Scholarship
Title:
Diversity
Category:
Craft / Typography - Series
Annual ID:
13063D
Award:
2013 Interactive Bronze Pencil
Agency:
Droga5 / New York
Client:
Hennessy
Title:
Never Stop, Never Settle
Category:
Craft / Sound Design
Annual ID:
13086N
Award:
2013 Design Bronze Pencil
Agency:
cosmos / Tokyo
Client:
Takezasado
Title:
Create.
Category:
Craft / Printing and Paper Craft - Single or Series
Annual ID:
13068D
Award:
2013 Design Bronze Pencil
Agency:
Party / Tokyo
Client:
COG LAB
Title:
Kanji City - Kyoto
Category:
Craft / Animation - Single
Annual ID:
13071D
Award:
2013 Design Bronze Pencil
Agency:
Wong, Doody, Crandall, Wiener / Seattle
Client:
Seattle International Film Festival
Title:
SIFFtacular
Category:
Craft / Animation - Single
Annual ID:
13072D
Award:
2013 Design Merit Award
Agency:
Dentsu / Tokyo
Client:
The Yoshida Hideo Memorial Foundation Advertising Museum
Title:
The Fruit
Category:
Craft / Photography - Series
Annual ID:
13255D
Award:
2013 Design Merit Award
Agency:
Design Army / Washington, DC
Client:
The Washington Ballet
Title:
Alice (In Wonderland)
Category:
Craft / Photography - Series
Annual ID:
13256D
Award:
2013 Design Merit Award
Agency:
Leo Burnett London / London
Client:
Renaissance Photography Prize
Title:
Everyone Has a Great Photograph In Them
Category:
Craft / Photography - Series
Annual ID:
13257D
Award:
2013 Design Merit Award
Agency:
Marcel / Paris
Client:
Ray-Ban
Title:
Ray-Ban 75 Years of Legends
Category:
Craft / Photography - Series
Annual ID:
13258D
Award:
2013 Design Merit Award
Agency:
Leo Burnett Thailand / Bangkok
Client:
Don't Drive Drunk Foundation
Title:
Suicide
Category:
Craft / Photography - Series
Annual ID:
13259D
Award:
2013 Design Merit Award
Agency:
Leo Burnett Colombia / Bogota
Client:
Colombian Red Cross
Title:
Alex-andra
Category:
Craft / Typography - Single
Annual ID:
13244D
Award:
2013 Design Merit Award
Agency:
McGarrah Jessee / Austin
Client:
Smokey Denmark
Title:
Smokey Denmark Food Truck
Category:
Craft / Typography - Single
Annual ID:
13245D
Award:
2013 Design Merit Award
Agency:
Sandstrom Partners / Portland
Client:
Steven Smith Teamaker
Title:
Steven Smith Teamaker Wooden Floor Display
Category:
Craft / Typography - Single
Annual ID:
13246D
Award:
2013 Interactive Merit Award
Agency:
The Martin Agency / Richmond
Client:
BFGoodrich
Title:
Awesomcross
Category:
Craft / Typography
Annual ID:
13282N
Award:
2013 Interactive Merit Award
Agency:
Dare / Vancouver
Client:
BC Honda Dealers
Title:
Civic Content City
Category:
Craft / Animation/Motion Graphics
Annual ID:
13283N
Award:
2013 Interactive Merit Award
Agency:
Euro RSCG / London
Client:
Credit Suisse
Title:
Metamorphosis
Category:
Craft / Animation/Motion Graphics
Annual ID:
13284N
Award:
2013 Interactive Merit Award
Agency:
BBDO / New York
Client:
Denon
Title:
VisYOUalizer
Category:
Craft / Animation/Motion Graphics
Annual ID:
13285N
Award:
2013 Interactive Merit Award
Agency:
R/GA / New York
Client:
Google
Title:
Google Wallet Pop Up Wallet
Category:
Craft / Animation/Motion Graphics
Annual ID:
13286N
Award:
2013 Interactive Merit Award
Agency:
LBi / London
Client:
Microsoft
Title:
The Random Adventures of Brandon Generator
Category:
Craft / Animation/Motion Graphics
Annual ID:
13287N
Award:
2013 Interactive Merit Award
Agency:
WINTR / Seattle
Client:
Sub Pop Records
Title:
Niki & The Dove: "The Fox"
Category:
Craft / Animation/Motion Graphics
Annual ID:
13288N
Award:
2013 Design Merit Award
Agency:
Arnold Worldwide / Boston
Client:
Jack Daniel's
Title:
Independence Posters
Category:
Craft / Typography - Series
Annual ID:
13247D
Award:
2013 Design Merit Award
Agency:
BBDO / New York
Client:
Andaz Hotels
Title:
The Andaz Transformation
Category:
Craft / Typography - Series
Annual ID:
13248D
Award:
2013 Design Merit Award
Agency:
Cossette / Montreal
Client:
Infopresse
Title:
OFF
Category:
Craft / Typography - Series
Annual ID:
13249D
Award:
2013 Design Merit Award
Agency:
Grand Deluxe / Matsuyama
Client:
Hidekazu Ueda Architects
Title:
Wood Joint
Category:
Craft / Typography - Series
Annual ID:
13250D
Award:
2013 Design Merit Award
Agency:
MR_DESIGN / Tokyo
Client:
Tokyo Designers Week 2012
Title:
Jakuchu
Category:
Craft / Typography - Series
Annual ID:
13251D
Award:
2013 Design Merit Award
Agency:
Ogilvy & Mather / London
Client:
Expedia
Title:
Luggage Labels
Category:
Craft / Typography - Series
Annual ID:
13252D
Award:
2013 Design Merit Award
Agency:
Saatchi & Saatchi New Zealand / Auckland
Client:
Women's Refuge
Title:
Donate Your Words
Category:
Craft / Typography - Series
Annual ID:
13253D
Award:
2013 Design Merit Award
Agency:
Serviceplan / Munich
Client:
Rodenstock
Title:
The Rodenstock Font Glasses
Category:
Craft / Typography - Series
Annual ID:
13254D
Award:
2013 Interactive Merit Award
Agency:
SapientNitro / South Brisbane
Client:
Anti-Bullying organisations including BullyingNoWay, Project Rockit and Reach Out
Title:
Earphone Bully
Category:
Craft / Sound Design
Annual ID:
13289N
Award:
2013 Interactive Merit Award
Agency:
Baldwin& / Raleigh
Client:
Burt's Bees
Title:
Music from Nature
Category:
Craft / Sound Design
Annual ID:
13290N
Award:
2013 Interactive Merit Award
Agency:
BBDO / New York
Client:
Denon
Title:
VisYOUalizer
Category:
Craft / Sound Design
Annual ID:
13291N
Award:
2013 Interactive Merit Award
Agency:
Projector inc. / Tokyo
Client:
UNIQLO
Title:
UNIQLO WAKE UP
Category:
Craft / Sound Design
Annual ID:
13292N
Award:
2013 Design Merit Award
Agency:
Dentsu / Tokyo
Client:
Honda
Title:
Downloadable Car: N-One craft
Category:
Craft / Printing and Paper Craft - Single or Series
Annual ID:
13260D
Award:
2013 Design Merit Award
Agency:
Design Army / Washington, DC
Client:
Neenah Paper
Title:
Neenah Hang Tags
Category:
Craft / Printing and Paper Craft - Single or Series
Annual ID:
13261D
Award:
2013 Design Merit Award
Agency:
Nanyang Technological University / Singapore
Client:
Garden City Publishers
Title:
What a Beautiful Day!
Category:
Craft / Printing and Paper Craft - Single or Series
Annual ID:
13262D
