The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
#virtualpride
Agency: M&C Saatchi / New York
Client: Heritage of Pride Category: Online Films & Video / Event or Live Webcast - Single
Tweet-to-Runway Live Event
Agency: mono / Minneapolis
Client: Target Grocery Category: Online Films & Video / Event or Live Webcast - Single
Box
Agency: Bot & Dolly / San Francisco
Client: Bot & Dolly Category: Online Films & Video / Self-Promotion - Single
ExFEARiential
Agency: john st. / Toronto
Client: john st. Category: Online Films & Video / Self-Promotion - Single
The Wall
Agency: Zulu Alpha Kilo / Toronto
Client: Zulu Alpha Kilo Category: Online Films & Video / Self-Promotion - Single
Footify FM
Agency: Clemenger BBDO / Melbourne
Client: National Australia Bank Category: Social Media / Best Integrated Campaign Led by Social
The Smart Phone Line
Agency: Colenso BBDO/Proximity New Zealand / Auckland + Assembly / Auckland
Client: Samsung New Zealand Category: Social Media / Best Integrated Campaign Led by Social
I See Fries
Agency: DDB / Sydney + DDB / Shanghai
Client: McDonald's Australia Category: Social Media / Best Integrated Campaign Led by Social
Lay's Do Us A Flavor
Agency: Energy BBDO / Chicago + Xi Chicago / Chicago
Client: Frito Lay Category: Social Media / Best Integrated Campaign Led by Social
Taco Bell Eat your Words
Agency: Grip Limited / Toronto
Client: Yum! Brands International Category: Social Media / Best Integrated Campaign Led by Social
Cancertweets
Agency: Leo Burnett Colombia / Bogota
Client: League Against Cancer - Bogota Category: Social Media / Best Integrated Campaign Led by Social
#theworldneedsmore
Agency: Leo Burnett / New York
Client: United Nations, Office for the Coordination of Humanitarian Affairs Category: Social Media / Best Integrated Campaign Led by Social
Award:
2014 Interactive Merit Award
Agency:
M&C Saatchi / New York
Client:
Heritage of Pride
Title:
#virtualpride
Category:
Online Films & Video / Event or Live Webcast - Single
Annual ID:
140765N
Award:
2014 Interactive Merit Award
Agency:
mono / Minneapolis
Client:
Target Grocery
Title:
Tweet-to-Runway Live Event
Category:
Online Films & Video / Event or Live Webcast - Single
Annual ID:
140826N
Award:
2014 Interactive Merit Award
Agency:
Bot & Dolly / San Francisco
Client:
Bot & Dolly
Title:
Box
Category:
Online Films & Video / Self-Promotion - Single
Annual ID:
140188N
Award:
2014 Interactive Merit Award
Agency:
john st. / Toronto
Client:
john st.
Title:
ExFEARiential
Category:
Online Films & Video / Self-Promotion - Single
Annual ID:
140596N
Award:
2014 Interactive Merit Award
Agency:
Zulu Alpha Kilo / Toronto
Client:
Zulu Alpha Kilo
Title:
The Wall
Category:
Online Films & Video / Self-Promotion - Single
Annual ID:
141312N
Award:
2014 Interactive Merit Award
Agency:
Clemenger BBDO / Melbourne
Client:
National Australia Bank
Title:
Footify FM
Category:
Social Media / Best Integrated Campaign Led by Social
Annual ID:
140215N
Award:
2014 Interactive Merit Award
Agency:
Colenso BBDO/Proximity New Zealand / Auckland + Assembly / Auckland
Client:
Samsung New Zealand
Title:
The Smart Phone Line
Category:
Social Media / Best Integrated Campaign Led by Social
Annual ID:
140231N
Award:
2014 Interactive Merit Award
Agency:
DDB / Sydney + DDB / Shanghai
Client:
McDonald's Australia
Title:
I See Fries
Category:
Social Media / Best Integrated Campaign Led by Social
Annual ID:
140305N
Award:
2014 Interactive Merit Award
Agency:
Energy BBDO / Chicago + Xi Chicago / Chicago
Client:
Frito Lay
Title:
Lay's Do Us A Flavor
Category:
Social Media / Best Integrated Campaign Led by Social
Annual ID:
140396N
Award:
2014 Interactive Merit Award
Agency:
Grip Limited / Toronto
Client:
Yum! Brands International
Title:
Taco Bell Eat your Words
Category:
Social Media / Best Integrated Campaign Led by Social
Annual ID:
140495N
Award:
2014 Interactive Merit Award
Agency:
Leo Burnett Colombia / Bogota
Client:
League Against Cancer - Bogota
Title:
Cancertweets
Category:
Social Media / Best Integrated Campaign Led by Social
Annual ID:
140676N
Award:
2014 Interactive Merit Award
Agency:
Leo Burnett / New York
Client:
United Nations, Office for the Coordination of Humanitarian Affairs
Title:
#theworldneedsmore
Category:
Social Media / Best Integrated Campaign Led by Social
Annual ID:
140700N