The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Rising Voices Agency: Ogilvy & Mather Argentina / Buenos Aires Client: Colegio Las Lomas Oral Category: Innovation in Radio / Single
K9FM Agency: Colenso BBDO / Auckland Client: MARS Pedigree Category: Innovation in Radio / Single
Rising Voices Agency: Ogilvy & Mather Argentina / Buenos Aires Client: Colegio Las Lomas Oral Category: Innovation in Radio / Single
Kroger Agency: Grey Canada / Toronto Client: Moms Demand Action for Gun Sense in America Category: Radio / Public Service - Campaign
#notokay Radio Campaign Agency: Juniper Park / Toronto Client: YWCA Category: Radio / Public Service - Campaign
Lucozade - Teleconference Agency: Ogilvy & Mather Johannesburg / Johannesburg Client: Suntory Category: Radio / Consumer - Single
Talkies Agency: Colenso BBDO / Auckland Client: MARS Pedigree Category: Radio Craft / Scriptwriting
100% Silent Agency: TBWAHuntLascaris - Johannesburg / Sandton Client: Nissan South Africa Category: Radio / Consumer - Campaign
Driving Change Agency: OgilvyOne / Dubai + Memac Ogilvy / Dubai Client: KAFA (enough) Violence & Exploitation Category: Innovation in Radio / Single
Radiometries Agency: Sancho BBDO / Bogota Client: Exito Foundation Category: Innovation in Radio / Single
Dad Agency: Leo Burnett / SYDNEY Client: Samsung Category: Radio / Public Service - Single
Radiometries Agency: Sancho BBDO / Bogota Client: Exito Foundation Category: Radio / Public Service - Single
Lost Agency: J.WALTER THOMPSON CHILE / Santiago Client: Cruz Roja Chilena Category: Radio / Public Service - Campaign
Fire Brigade Bockhorst - The Call Agency: serviceplan / Munich Client: EGGER Retail Products GmbH Category: Radio / Consumer - Single
Lucozade - Teleconference Agency: Ogilvy & Mather Johannesburg / Johannesburg Client: Suntory Category: Radio Craft / Scriptwriting
The Most Interesting Man In The World Agency: Havas Worldwide NY / New York Client: Dos Equis Category: Radio / Consumer - Campaign
Give Me Strength Agency: Ogilvy & Mather Johannesburg / Johannesburg Client: Lucozade Category: Radio / Consumer - Campaign
See you do snore Agency: Grey Canada / Toronto Client: GSK Category: Innovation in Radio / Single
Thats No Joke Agency: Juniper Park / Toronto Client: YWCA Category: Radio / Public Service - Single
Audiocartoons Agency: Publicis Brussels / Brussels Client: Reporters Without Borders Category: Radio / Public Service - Campaign
Bikers Agency: Havas Worldwide NY / New York Client: Dos Equis Category: Radio / Consumer - Single
Jiu Jitsu Agency: Havas Worldwide NY / New York Client: Dos Equis Category: Radio / Consumer - Single
Verifies Agency: lg2 / Quebec Client: Construction Dinamo Category: Radio / Consumer - Single
Beach Agency: Ogilvy & Mather / London Client: Unilever Category: Radio / Consumer - Single
Draw and Tell - Lone Ranger Agency: Ogilvy & Mather Guatemala / Guatemala Client: La Jugueteria Category: Radio / Consumer - Single
Ballet Agency: Leo Burnett / SYDNEY Client: Samsung Category: Radio Craft / Scriptwriting
Dad Agency: Leo Burnett / Sydney Client: Samsung Category: Radio Craft / Scriptwriting
Meeting Agency: Leo Burnett / Sydney Client: Samsung Category: Radio Craft / Scriptwriting
Beach Agency: Ogilvy & Mather / London Client: Unilever Category: Radio Craft / Scriptwriting
Fire Brigade Bockhorst - The Call Agency: serviceplan / Munich Client: EGGER Retail Products GmbH Category: Radio Craft / Scriptwriting
Coffee Shot Sleepy Announcers Agency: BBR Saatchi & Saatchi, Israel / Ramat Gan Client: Elite Coffee (Strauss Group) Category: Radio / Consumer - Campaign
Patience Agency: Ogilvy & Mather Cape Town / Cape Town Client: Volkswagen South Africa Category: Radio / Consumer - Campaign
Fire Brigade Bockhorst Agency: serviceplan / Munich Client: EGGER Retail Products GmbH Category: Radio / Consumer - Campaign
Mandroid Agency: Wieden+Kennedy / Portland Client: Old Spice Category: Radio / Consumer - Campaign
Spot Against Silence Agency: DM9DDB / Sao Paulo Client: Amnesty International Category: Innovation in Radio / Single
Precognition Agency: FCB South Africa (PTY) LTD / Johannesburg Client: Toyota South Africa Motors (Pty) Ltd Category: Innovation in Radio / Single
Go Buoy Agency: Marketforce / Perth Client: 96FM Category: Innovation in Radio / Single
Audio Coffee Agency: serviceplan / Munich Client: DELI STAR Bagel & Coffee GmbH Category: Innovation in Radio / Single
Money Agency: LatinWorks / Austin Client: Cine Las Americas Category: Radio Craft / Music and/or Sound Design
Draw and Tell - Lone Ranger Agency: Ogilvy & Mather Guatemala / Guatemala Client: La Jugueteria Category: Radio Craft / Music and/or Sound Design
Radiometries Agency: Sancho BBDO / Bogota Client: Exito Foundation Category: Radio Craft / Music and/or Sound Design
Zoosic: Hip Hop Agency: WONGDOODY / Seattle Client: Woodland Park Zoo Category: Radio Craft / Music and/or Sound Design
Tsunami Agency: J.WALTER THOMPSON CHILE / Santiago Client: Cruz Roja Chilena Category: Radio / Public Service - Single
War Agency: J.WALTER THOMPSON CHILE / Santiago Client: Cruz Roja Chilena Category: Radio / Public Service - Single
Change The Tune Agency: Juniper Park / Toronto Client: YWCA Category: Radio / Public Service - Single
Not A Game Agency: Juniper Park / Toronto Client: YWCA Category: Radio / Public Service - Single
Meeting Agency: Leo Burnett / Sydney Client: Samsung Category: Radio / Public Service - Single
Gandhi Agency: lg2 / Quebec Client: Société de l'assurance automobile du Québec Category: Radio / Public Service - Single

2015 Radio Best of Discipline Pencil

Ogilvy & Mather Argentina / Buenos Aires

Colegio Las Lomas Oral

Rising Voices

Innovation in Radio / Single

150842A

2015 Radio Gold Pencil

Colenso BBDO / Auckland

MARS Pedigree

K9FM

Innovation in Radio / Single

150234A

2015 Radio Gold Pencil

Ogilvy & Mather Argentina / Buenos Aires

Colegio Las Lomas Oral

Rising Voices

Innovation in Radio / Single

150842A

2015 Radio Silver Pencil

Grey Canada / Toronto

Moms Demand Action for Gun Sense in America

Kroger

Radio / Public Service - Campaign

150466A

2015 Radio Silver Pencil

Juniper Park / Toronto

YWCA

#notokay Radio Campaign

Radio / Public Service - Campaign

150565A

2015 Radio Silver Pencil

Ogilvy & Mather Johannesburg / Johannesburg

Suntory

Lucozade - Teleconference

Radio / Consumer - Single

150860A

2015 Radio Silver Pencil

Colenso BBDO / Auckland

MARS Pedigree

Talkies

Radio Craft / Scriptwriting

150235A

2015 Radio Silver Pencil

TBWAHuntLascaris - Johannesburg / Sandton

Nissan South Africa

100% Silent

Radio / Consumer - Campaign

151095A

2015 Radio Silver Pencil

OgilvyOne / Dubai + Memac Ogilvy / Dubai

KAFA (enough) Violence & Exploitation

Driving Change

Innovation in Radio / Single

150901A

2015 Radio Silver Pencil

Sancho BBDO / Bogota

Exito Foundation

Radiometries

Innovation in Radio / Single

151025A

2015 Radio Silver Pencil

Leo Burnett / SYDNEY

Samsung

Dad

Radio / Public Service - Single

150603A

2015 Radio Silver Pencil

Sancho BBDO / Bogota

Exito Foundation

Radiometries

Radio / Public Service - Single

151024A

2015 Radio Bronze Pencil

J.WALTER THOMPSON CHILE / Santiago

Cruz Roja Chilena

Lost

Radio / Public Service - Campaign

150559A

2015 Radio Bronze Pencil

serviceplan / Munich

EGGER Retail Products GmbH

Fire Brigade Bockhorst - The Call

Radio / Consumer - Single

151034A

2015 Radio Bronze Pencil

Ogilvy & Mather Johannesburg / Johannesburg

Suntory

Lucozade - Teleconference

Radio Craft / Scriptwriting

150862A

2015 Radio Bronze Pencil

Havas Worldwide NY / New York

Dos Equis

The Most Interesting Man In The World

Radio / Consumer - Campaign

150508A

2015 Radio Bronze Pencil

Ogilvy & Mather Johannesburg / Johannesburg

Lucozade

Give Me Strength

Radio / Consumer - Campaign

150861A

2015 Radio Bronze Pencil

Grey Canada / Toronto

GSK

See you do snore

Innovation in Radio / Single

150467A

2015 Radio Bronze Pencil

Juniper Park / Toronto

YWCA

Thats No Joke

Radio / Public Service - Single

150566A

2015 Radio Merit Award

Publicis Brussels / Brussels

Reporters Without Borders

Audiocartoons

Radio / Public Service - Campaign

150930A

2015 Radio Merit Award

Havas Worldwide NY / New York

Dos Equis

Bikers

Radio / Consumer - Single

150509A

2015 Radio Merit Award

Havas Worldwide NY / New York

Dos Equis

Jiu Jitsu

Radio / Consumer - Single

150510A

2015 Radio Merit Award

lg2 / Quebec

Construction Dinamo

Verifies

Radio / Consumer - Single

150695A

2015 Radio Merit Award

Ogilvy & Mather / London

Unilever

Beach

Radio / Consumer - Single

150833A

2015 Radio Merit Award

Ogilvy & Mather Guatemala / Guatemala

La Jugueteria

Draw and Tell - Lone Ranger

Radio / Consumer - Single

150850A

2015 Radio Merit Award

Leo Burnett / SYDNEY

Samsung

Ballet

Radio Craft / Scriptwriting

150611A

2015 Radio Merit Award

Leo Burnett / Sydney

Samsung

Dad

Radio Craft / Scriptwriting

150612A

2015 Radio Merit Award

Leo Burnett / Sydney

Samsung

Meeting

Radio Craft / Scriptwriting

150614A

2015 Radio Merit Award

Ogilvy & Mather / London

Unilever

Beach

Radio Craft / Scriptwriting

150834A

2015 Radio Merit Award

serviceplan / Munich

EGGER Retail Products GmbH

Fire Brigade Bockhorst - The Call

Radio Craft / Scriptwriting

151038A

2015 Radio Merit Award

BBR Saatchi & Saatchi, Israel / Ramat Gan

Elite Coffee (Strauss Group)

Coffee Shot Sleepy Announcers

Radio / Consumer - Campaign

150193A

2015 Radio Merit Award

Ogilvy & Mather Cape Town / Cape Town

Volkswagen South Africa

Patience

Radio / Consumer - Campaign

150844A

2015 Radio Merit Award

serviceplan / Munich

EGGER Retail Products GmbH

Fire Brigade Bockhorst

Radio / Consumer - Campaign

151031A

2015 Radio Merit Award

Wieden+Kennedy / Portland

Old Spice

Mandroid

Radio / Consumer - Campaign

151195A

2015 Radio Merit Award

DM9DDB / Sao Paulo

Amnesty International

Spot Against Silence

Innovation in Radio / Single

150356A

2015 Radio Merit Award

FCB South Africa (PTY) LTD / Johannesburg

Toyota South Africa Motors (Pty) Ltd

Precognition

Innovation in Radio / Single

150429A

2015 Radio Merit Award

Marketforce / Perth

96FM

Go Buoy

Innovation in Radio / Single

150740A

2015 Radio Merit Award

serviceplan / Munich

DELI STAR Bagel & Coffee GmbH

Audio Coffee

Innovation in Radio / Single

151037A

2015 Radio Merit Award

LatinWorks / Austin

Cine Las Americas

Money

Radio Craft / Music and/or Sound Design

150597A

2015 Radio Merit Award

Ogilvy & Mather Guatemala / Guatemala

La Jugueteria

Draw and Tell - Lone Ranger

Radio Craft / Music and/or Sound Design

150851A

2015 Radio Merit Award

Sancho BBDO / Bogota

Exito Foundation

Radiometries

Radio Craft / Music and/or Sound Design

151027A

2015 Radio Merit Award

WONGDOODY / Seattle

Woodland Park Zoo

Zoosic: Hip Hop

Radio Craft / Music and/or Sound Design

151210A

2015 Radio Merit Award

J.WALTER THOMPSON CHILE / Santiago

Cruz Roja Chilena

Tsunami

Radio / Public Service - Single

150560A

2015 Radio Merit Award

J.WALTER THOMPSON CHILE / Santiago

Cruz Roja Chilena

War

Radio / Public Service - Single

150561A

2015 Radio Merit Award

Juniper Park / Toronto

YWCA

Change The Tune

Radio / Public Service - Single

150568A

2015 Radio Merit Award

Juniper Park / Toronto

YWCA

Not A Game

Radio / Public Service - Single

150569A

2015 Radio Merit Award

Leo Burnett / Sydney

Samsung

Meeting

Radio / Public Service - Single

150613A

2015 Radio Merit Award

lg2 / Quebec

Société de l'assurance automobile du Québec

Gandhi

Radio / Public Service - Single

150696A

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