The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

The Autocomplete Truth Breaks All Barriers Agency: Memac Ogilvy / Dubai Client: UN Women Category: Social Media / Branded Social Campaign
Kombi Last Wishes Agency: AlmapBBDO / Sao Paulo Client: Volkswagen Category: Social Media / Branded Social Campaign
Ghita, The Social Shepherd Agency: BV McCann Erickson Romania / Bucharest Client: Vodafone Romania Category: Social Media / Branded Social Campaign
BLAH Airlines Agency: Eleven, Inc. / San Francisco Client: Virgin America Category: Social Media / Branded Social Campaign
Make Every Yard Count Agency: J. Walter Thompson India / Bangalore Client: Nike India Category: Social Media / Branded Social Campaign
Dead Mouse Theatre Tumblr Agency: Barton F. Graf LLC / New York, NY Client: The Scotts Miracle-Gro Company Category: Social Media / Branded Social Campaign
LGBTAvatars Agency: Geometry Global / Praha 7 + Ogilvy & Mather / Praha 7 Client: Prague Pride Category: Social Media / Branded Social Campaign
Tap Thru Agency: BBDO / New York Client: Lowe's Category: Social Media / Branded Social Campaign
Radiant Return Agency: DDB Group Melbourne / Melbourne Client: PZ Cussons Category: Social Media / Branded Social Campaign
Bring Down the King Agency: DDB Group New Zealand / Auckland Client: SKY Television Category: Social Media / Branded Social Campaign
Taco Bell Blackout Agency: DigitasLBi / San Francisco Client: Taco Bell Category: Social Media / Branded Social Campaign
If We Won Agency: Droga5 / New York Client: Heineken USA / Newcastle Brown Ale Category: Social Media / Branded Social Campaign
Newcastle Brown Ale: Band of Brands Agency: Droga5 / New York Client: Heineken USA / Newcastle Brown Ale Category: Social Media / Branded Social Campaign
Gisele Bündchen- Will Beats Noise Agency: Droga5 / New York Client: Under Armour Category: Social Media / Branded Social Campaign
Social Savvy Burglar Agency: Leo Burnett Chicago / Chicago Client: Allstate Category: Social Media / Branded Social Campaign
Re-Employment Agency: Leo Burnett Chicago / Chicago Client: Fifth Third Bank Category: Social Media / Branded Social Campaign
Giformances Agency: Young & Rubicam Budapest / Budapest Client: Katona József Theater Category: Social Media / Branded Social Campaign

2015 Social Media Gold Pencil

Memac Ogilvy / Dubai

UN Women

The Autocomplete Truth Breaks All Barriers

Social Media / Branded Social Campaign

150777A

2015 Social Media Silver Pencil

AlmapBBDO / Sao Paulo

Volkswagen

Kombi Last Wishes

Social Media / Branded Social Campaign

150051A

2015 Social Media Silver Pencil

BV McCann Erickson Romania / Bucharest

Vodafone Romania

Ghita, The Social Shepherd

Social Media / Branded Social Campaign

150206A

2015 Social Media Silver Pencil

Eleven, Inc. / San Francisco

Virgin America

BLAH Airlines

Social Media / Branded Social Campaign

150390A

2015 Social Media Silver Pencil

J. Walter Thompson India / Bangalore

Nike India

Make Every Yard Count

Social Media / Branded Social Campaign

150554A

2015 Social Media Bronze Pencil

Barton F. Graf LLC / New York, NY

The Scotts Miracle-Gro Company

Dead Mouse Theatre Tumblr

Social Media / Branded Social Campaign

150093A

2015 Social Media Bronze Pencil

Geometry Global / Praha 7 + Ogilvy & Mather / Praha 7

Prague Pride

LGBTAvatars

Social Media / Branded Social Campaign

150447A

2015 Social Media Merit Award

BBDO / New York

Lowe's

Tap Thru

Social Media / Branded Social Campaign

150152A

2015 Social Media Merit Award

DDB Group Melbourne / Melbourne

PZ Cussons

Radiant Return

Social Media / Branded Social Campaign

150276A

2015 Social Media Merit Award

DDB Group New Zealand / Auckland

SKY Television

Bring Down the King

Social Media / Branded Social Campaign

150280A

2015 Social Media Merit Award

DigitasLBi / San Francisco

Taco Bell

Taco Bell Blackout

Social Media / Branded Social Campaign

150347A

2015 Social Media Merit Award

Droga5 / New York

Heineken USA / Newcastle Brown Ale

If We Won

Social Media / Branded Social Campaign

150373A

2015 Social Media Merit Award

Droga5 / New York

Heineken USA / Newcastle Brown Ale

Newcastle Brown Ale: Band of Brands

Social Media / Branded Social Campaign

150376A

2015 Social Media Merit Award

Droga5 / New York

Under Armour

Gisele Bündchen- Will Beats Noise

Social Media / Branded Social Campaign

150385A

2015 Social Media Merit Award

Leo Burnett Chicago / Chicago

Allstate

Social Savvy Burglar

Social Media / Branded Social Campaign

150626A

2015 Social Media Merit Award

Leo Burnett Chicago / Chicago

Fifth Third Bank

Re-Employment

Social Media / Branded Social Campaign

150631A

2015 Social Media Merit Award

Young & Rubicam Budapest / Budapest

Katona József Theater

Giformances

Social Media / Branded Social Campaign

151241A

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