Award

Agency

Client

Title

Category

Annual ID

#NOTCOMINGSOON Agency: FRED & FARID / NEW YORK + MOONWALK FILMS / PARIS Client: Remy Cointreau / Louis XIII Category: Consumer - Brand or Product Integration into Storyline / Film
Sports Alphabet Agency: Bleacher Report / San Francisco + barrettSF / San Francisco + Gentleman Scholar / Los Angeles Client: Bleacher Report Category: Craft - Animation / Animation
The Color Eater | Adobe Creative Cloud's Philosophy Video Agency: Tokyu Agency / TOTB / Tokyo + kaibutsu / Tokyo + Spoon. / Tokyo Client: Adobe Systems Category: Craft - Animation / Animation
Paper Agency: RPA / Santa Monica + RESET CONTENT / Santa Monica + Rock Paper Scissors / Santa Monica + A52 / Santa Monica Client: American Honda Motor Category: Craft - Animation / Animation
Make Up Genius Agency: McCann / Paris + Image Metrics / Las Vegas + My Studio Factory / Paris Client: L'Oréal Paris Category: Consumer - Gaming & Mobile / Branded Mobile
Canon Gig App Agency: Uncle Grey / Copenhagen + MediaMonks / Amsterdam Client: Canon/Uncle Grey Category: Consumer - Gaming & Mobile / Branded Mobile
Honda Road Readers Agency: RPA / Santa Monica + M ss ng p eces / Los Angeles + Butcher Editorial / Santa Monica + Lime Studios / Santa Monica Client: American Honda Motor Category: Consumer - Gaming & Mobile / Branded Mobile
Inactivity Tracker Agency: FCB / Chicago Client: Joe Boxer Category: Consumer - Gaming & Mobile / Branded Mobile
Unforgotten Soldiers Agency: DDB Group New Zealand / Auckland Client: SKY TV Category: Consumer - Other Branded Content / Live Events
805 Million Names Agency: Forsman & Bodenfors / Gothenburg Client: United Nations World Food Programme Category: Consumer - Other Branded Content / Live Events
Hockey Heaven Agency: Rethink / Toronto, Montreal, Vancouver + Spy Films / Toronto + Untitled Films / Toronto Client: Molson Canadian Category: Consumer - Other Branded Content / Live Events
The Softtest Agency: Ogilvy & Mather / Singapore Client: Unilever Category: Consumer - Other Branded Content / Live Events

2016 Branded Entertainment Gold Pencil

FRED & FARID / NEW YORK + MOONWALK FILMS / PARIS

Remy Cointreau / Louis XIII

#NOTCOMINGSOON

Consumer - Brand or Product Integration into Storyline / Film

BE16019G

2016 Branded Entertainment Gold Pencil

Bleacher Report / San Francisco + barrettSF / San Francisco + Gentleman Scholar / Los Angeles

Bleacher Report

Sports Alphabet

Craft - Animation / Animation

BE16049G

2016 Branded Entertainment Silver Pencil

Tokyu Agency / TOTB / Tokyo + kaibutsu / Tokyo + Spoon. / Tokyo

Adobe Systems

The Color Eater | Adobe Creative Cloud's Philosophy Video

Craft - Animation / Animation

BE16051S

2016 Branded Entertainment Silver Pencil

RPA / Santa Monica + RESET CONTENT / Santa Monica + Rock Paper Scissors / Santa Monica + A52 / Santa Monica

American Honda Motor

Paper

Craft - Animation / Animation

BE16050S

2016 Branded Entertainment Gold Pencil

McCann / Paris + Image Metrics / Las Vegas + My Studio Factory / Paris

L'Oréal Paris

Make Up Genius

Consumer - Gaming & Mobile / Branded Mobile

BE16017G

2016 Branded Entertainment Silver Pencil

Uncle Grey / Copenhagen + MediaMonks / Amsterdam

Canon/Uncle Grey

Canon Gig App

Consumer - Gaming & Mobile / Branded Mobile

BE16018S

2016 Branded Entertainment Merit Award

RPA / Santa Monica + M ss ng p eces / Los Angeles + Butcher Editorial / Santa Monica + Lime Studios / Santa Monica

American Honda Motor

Honda Road Readers

Consumer - Gaming & Mobile / Branded Mobile

BE16073M

2016 Branded Entertainment Merit Award

FCB / Chicago

Joe Boxer

Inactivity Tracker

Consumer - Gaming & Mobile / Branded Mobile

BE16072M

2016 Branded Entertainment Silver Pencil

DDB Group New Zealand / Auckland

SKY TV

Unforgotten Soldiers

Consumer - Other Branded Content / Live Events

BE16031S

2016 Branded Entertainment Bronze Pencil

Forsman & Bodenfors / Gothenburg

United Nations World Food Programme

805 Million Names

Consumer - Other Branded Content / Live Events

BE16032B

2016 Branded Entertainment Merit Award

Rethink / Toronto, Montreal, Vancouver + Spy Films / Toronto + Untitled Films / Toronto

Molson Canadian

Hockey Heaven

Consumer - Other Branded Content / Live Events

BE16090M

2016 Branded Entertainment Merit Award

Ogilvy & Mather / Singapore

Unilever

The Softtest

Consumer - Other Branded Content / Live Events

BE16089M

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