Award

Agency

Client

Title

Category

Annual ID

#OptOutside Agency: Venables Bell & Partners / San Francisco + Edelman / Seattle + Starcom MediaVest Group / Chicago + North Kingdom / Los Angeles Client: REI Category: Consumer - Integrated Branding / Integrated Branding
Task for Toys Agency: Ogilvy & Mather / Singapore + Make Studios / Singapore Client: Toys R Us Category: Consumer - Digital / Mobile
Backup Memory Agency: 3SG BBDO / Tunis + PixelTrade / Tunis Client: Samsung Category: Consumer - Digital / Mobile
Make Up Genius Agency: McCann / Clichy + Image Metrics / Las Vegas + My Studio Factory / Paris Client: L'Oréal Paris Category: Consumer - Digital / Mobile
The Match Agency: Serviceplan / Munich + Plan.Net / Munich Client: Sky Deutschland Fernsehen Category: Consumer - Digital / Mobile
Gentlemen's Wager II Agency: Anomaly / New York + RSA Productions / Los Angeles Client: Johnnie Walker Category: Craft - Cinematography / Cinematography
The Game Starts Here Agency: R/GA 's Hustle / London + Beats By Dr. Dre / Los Angeles Client: Beats By Dr. Dre Category: Craft - Cinematography / Cinematography
Dream On Agency: Goodby Silverstein & Partners / San Francisco + Rock Paper Scissors / Santa Monica + eLevel/Goodby Silverstein & Partners / San Francisco Client: Adobe Category: Consumer - Online Films & Video / User Generated Content
The Super Bowl Dunk Agency: VML / Kansas City Client: Gatorade Category: Consumer - Online Films & Video / User Generated Content
Life Saving Dot Agency: Grey Group / SIngapore Client: Talwar Traders Category: CSR - Physical / Digital / Physical / Digital
Motorepellent Agency: BBDO / Bangkok Client: Duang Prateep Foundation Category: CSR - Physical / Digital / Physical / Digital
SOS Network Agency: Ogilvy & Mather Group HK / Hong Kong Client: Maxis Berhad Category: CSR - Physical / Digital / Physical / Digital

2016 Cross-Platform Gold Pencil

Venables Bell & Partners / San Francisco + Edelman / Seattle + Starcom MediaVest Group / Chicago + North Kingdom / Los Angeles

REI

#OptOutside

Consumer - Integrated Branding / Integrated Branding

CP16009G

2016 Direct Bronze Pencil

Ogilvy & Mather / Singapore + Make Studios / Singapore

Toys R Us

Task for Toys

Consumer - Digital / Mobile

DI16014B

2016 Direct Silver Pencil

3SG BBDO / Tunis + PixelTrade / Tunis

Samsung

Backup Memory

Consumer - Digital / Mobile

DI16013S

2016 Direct Gold Pencil

McCann / Clichy + Image Metrics / Las Vegas + My Studio Factory / Paris

L'Oréal Paris

Make Up Genius

Consumer - Digital / Mobile

DI16012G

2016 Direct Bronze Pencil

Serviceplan / Munich + Plan.Net / Munich

Sky Deutschland Fernsehen

The Match

Consumer - Digital / Mobile

DI16015B

2016 Branded Entertainment Silver Pencil

Anomaly / New York + RSA Productions / Los Angeles

Johnnie Walker

Gentlemen's Wager II

Craft - Cinematography / Cinematography

BE16043S

2016 Branded Entertainment Bronze Pencil

R/GA 's Hustle / London + Beats By Dr. Dre / Los Angeles

Beats By Dr. Dre

The Game Starts Here

Craft - Cinematography / Cinematography

BE16044B

2016 Film Gold Pencil

Goodby Silverstein & Partners / San Francisco + Rock Paper Scissors / Santa Monica + eLevel/Goodby Silverstein & Partners / San Francisco

Adobe

Dream On

Consumer - Online Films & Video / User Generated Content

FI16049G

2016 Film Bronze Pencil

VML / Kansas City

Gatorade

The Super Bowl Dunk

Consumer - Online Films & Video / User Generated Content

FI16050B

2016 Intellectual Property Gold Pencil

Grey Group / SIngapore

Talwar Traders

Life Saving Dot

CSR - Physical / Digital / Physical / Digital

IP16005G

2016 Intellectual Property Bronze Pencil

BBDO / Bangkok

Duang Prateep Foundation

Motorepellent

CSR - Physical / Digital / Physical / Digital

IP16006B

2016 Intellectual Property Bronze Pencil

Ogilvy & Mather Group HK / Hong Kong

Maxis Berhad

SOS Network

CSR - Physical / Digital / Physical / Digital

IP16007B

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