The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Countdown.
Agency: Grabarz & Partner / Hamburg
Client: Volkswagen AG Category: Online / Streaming Audio - Single or Campaign
GE Podcast Theater Presents: life.af/ter
Agency: BBDO / New York
Client: GE Category: Online / Branded Podcast
Doppelgängers Tourist
Agency: LAPIZ / Chicago
Client: Mexico Tourism Board Category: Online / Short Form - Single
Motability
Agency: adam&eveDDB / London + Mediacom / London + unit9 / London + cain&abel / London
Client: Volkswagen Category: Online / Short Form - Campaign
The Art Market (in Four Parts)
Agency: Artsy / New York City + Neighborhood Watch / Brooklyn
Client: UBS Category: Online / Short Form - Campaign
Sausage Dome
Agency: Droga5 / New York + Johnsonville / Sheboygan Falls + T Group Production / Culver City, CA
Client: Johnsonville Category: Online / Short Form - Campaign
humanLIMITS
Agency: UPROXX MEDIA / Los Angeles + MillerCoors / New York + Initiative / New York
Client: Coors Light Category: Online / Short Form - Campaign
From Deadpool With Love
Agency: Viacom Velocity / Los Angeles + 20th Century Fox / Los Angeles
Client: 20th Century Fox Category: Online / Short Form - Campaign
Come Together
Agency: adam&eveDDB / London + The Directors Bureau & Riff Raff / London + Final Cut / London + The Mill / London
Client: H&M Category: Online / Long Form - Single
The Escape
Agency: Geisel Productions / New York + Anonymous Content / Los Angeles
Client: BMW Category: Online / Long Form - Single
June: Life is Better When You Share the Ride
Agency: Lyft / San Francisco + Chromosphere / Los Angeles + Broad Reach Pictures / Los Angeles
Client: Lyft Category: Online / Long Form - Single
Award:
2017 Radio Bronze Pencil
Agency:
Grabarz & Partner / Hamburg
Client:
Volkswagen AG
Title:
Countdown.
Category:
Online / Streaming Audio - Single or Campaign
Annual ID:
OS_RA17006B
Award:
2017 Radio Bronze Pencil
Agency:
BBDO / New York
Client:
GE
Title:
GE Podcast Theater Presents: life.af/ter
Category:
Online / Branded Podcast
Annual ID:
OS_RA17007B
Award:
2017 Branded Entertainment Bronze Pencil
Agency:
LAPIZ / Chicago
Client:
Mexico Tourism Board
Title:
Doppelgängers Tourist
Category:
Online / Short Form - Single
Annual ID:
OS_BE17008B
Award:
2017 Branded Entertainment Merit Award
Agency:
adam&eveDDB / London + Mediacom / London + unit9 / London + cain&abel / London
Client:
Volkswagen
Title:
Motability
Category:
Online / Short Form - Campaign
Annual ID:
OS_BE17071M
Award:
2017 Branded Entertainment Merit Award
Agency:
Artsy / New York City + Neighborhood Watch / Brooklyn
Client:
UBS
Title:
The Art Market (in Four Parts)
Category:
Online / Short Form - Campaign
Annual ID:
OS_BE17072M
Award:
2017 Branded Entertainment Merit Award
Agency:
BBDO / New York
Client:
GE
Title:
Unimpossible FIlms
Category:
Online / Short Form - Campaign
Annual ID:
OS_BE17073M
Award:
2017 Branded Entertainment Merit Award
Agency:
Droga5 / New York + Johnsonville / Sheboygan Falls + T Group Production / Culver City, CA
Client:
Johnsonville
Title:
Sausage Dome
Category:
Online / Short Form - Campaign
Annual ID:
OS_BE17074M
Award:
2017 Branded Entertainment Merit Award
Agency:
UPROXX MEDIA / Los Angeles + MillerCoors / New York + Initiative / New York
Client:
Coors Light
Title:
humanLIMITS
Category:
Online / Short Form - Campaign
Annual ID:
OS_BE17075M
Award:
2017 Branded Entertainment Merit Award
Agency:
Viacom Velocity / Los Angeles + 20th Century Fox / Los Angeles
Client:
20th Century Fox
Title:
From Deadpool With Love
Category:
Online / Short Form - Campaign
Annual ID:
OS_BE17076M
Award:
2017 Branded Entertainment Merit Award
Agency:
adam&eveDDB / London + The Directors Bureau & Riff Raff / London + Final Cut / London + The Mill / London
Client:
H&M
Title:
Come Together
Category:
Online / Long Form - Single
Annual ID:
OS_BE17077M
Award:
2017 Branded Entertainment Merit Award
Agency:
Geisel Productions / New York + Anonymous Content / Los Angeles
Client:
BMW
Title:
The Escape
Category:
Online / Long Form - Single
Annual ID:
OS_BE17078M
Award:
2017 Branded Entertainment Merit Award
Agency:
Lyft / San Francisco + Chromosphere / Los Angeles + Broad Reach Pictures / Los Angeles
Client:
Lyft
Title:
June: Life is Better When You Share the Ride
Category:
Online / Long Form - Single
Annual ID:
OS_BE17079M