The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2010 One Show - Interactive

Sleepless at Playground

Agency Akestam Holst / Stockholm

Client Playground Outdoor Equipment Stores

Category

Interactive Advertising / Augmented Reality

Annual ID

10180N

2010 Awards

Total Points: 5

Merit

Credits

Production Company

From Stockholm With Love

Writer

Hanna Bjork

Creative Director

Andreas Ullenius
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