The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2011 One Show - Advertising

BlueEFFICIENCY

Agency BBDO Proximity Singapore Pte Ltd / Singapore

Client Mercedes-Benz

Category

Consumer Television / Under $80K Budget - Campaign

Annual ID

11384T

2011 Awards

Total Points: 5

Merit

Credits

Production Company

Digipost

Art Director

Brad Wilson

Creative Director

Danny Searle

Agency Producer

Aldrin Teo
Ays Tan
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