The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2004 One Show - Advertising

Makeshift

Agency Wieden+Kennedy / New York

Client ESPN Brand

Category

Consumer Television / Consumer Television Over :30 Single

Annual ID

04447A

2004 Awards

Total Points: 5

Merit

Credits

Production Company

Anonymous Content

Creative Director

Todd Waterbury
Ty Montague

Director

Mark Romanek

Agency Producer

Gary Krieg - Exec. Prod.
Brian Cooper - Prod.
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