The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

1997 One Show - Advertising

Agency Abbott Mead Vickers.BBDO / London

Client British Red Cross

Category

Public Service/Political / Public Service/Political Newspaper or Magazine: Single

Annual ID

97_0465A

1997 Awards

Merit

Credits

Art Director

Paul Briginshaw

Writer

Malcolm Duffy

Photographer

Thierry Gassmann
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