The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Advertising

Addiction

Agency F/Nazca Saatchi & Saatchi / Sao Paulo

Client Nike

Category

Cinema Advertising / Short Form - Under :90 - Single

Annual ID

12416T

2012 Awards

Total Points: 5

Merit

Credits

Production Company

Delibistrot
Satelite
Casablanca

Art Director

Rodrigo Castellari

Creative Director

Fabio Fernandes
Eduardo Lima

Director

Jones+Tino

Agency Producer

Adriano Costa
Marcio Leitao
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