The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Advertising

Memories for the Future

Agency HAKUHODO Kettle + Hakuhodo Inc. / Tokyo

Client Google

Category

Innovation in Advertising / Single or Campaign

Annual ID

12470G

2012 Awards

Total Points: 5

Merit

Credits

Production Company

Taichi Okada

Art Director

Yusei Kakizaki

Creative Director

Kentaro Kimura
Keiichi Motoyama

Director

Hiroki Ono

Agency Producer

Kazuaki Hashida
Hideaki Ooki
Koji Takahama
Takehiko Kawakubo
Genta Ito
Yoshihiro Kajiwara
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