The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Branded Entertainment

The Smirnoff Night Project

Agency Special / Auckland

Client Lion Nathan / Diageo

Category

Television / Reality/Unscripted Series

Annual ID

12006E

2012 Awards

Total Points: 15

Silver Pencil

Credits

Agency

Michael Redwood
Nicola Muollo
Paula Kelly

Co-Agency

Jessica McColl
Sarah Wilson
Dorita Hollins

Production Company

Amber Easby
Jon Wild

Writer

Kim Fraser

Creative Director

Rob Jack
Tony Bradbourne

Director

Joel Kafali

Editor

Julian Currin

Agency Producer

Fiona Champtaloup
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