The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2012 One Show - Branded Entertainment

'Share a Coke'

Agency Ogilvy & Mather / Sydney

Client Coca-Cola South Pacific / Coca-Cola Amatil Team

Category

Promos / Television Promo

Annual ID

12058E

2012 Awards

Total Points: 15

Silver Pencil

Credits

Global Chief Creative Officer

Tham Khai Meng
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