Title

Phubbing - A Word Is Born

Agency

McCann / Melbourne

Client

Macquarie Dictionary

Annual ID

140788A

Category

2014 Advertising: Digital Direct Marketing / Social Media & Viral Marketing

2014 Awards

Total Points: 5

Merit
Points: 5

Credits

Creative Director

Pat Baron

Production Company

Airbag Productions / Melbourne
Production Alley / Melbourne

Director

Aaron Wilson

Content Strategist

Adrian Mills

Editor

Nathan Mallon

Executive Creative Director

John Mescall
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