The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2015 One Show - Design

Words Can Be Weapons

Agency Ogilvy Beijing / Beijing

Client Center for Psychological Research, Shenyang

Category

Design for the Greater Good / Government / Non-Profit Initiated

Annual ID

150880A

2015 Awards

Total Points: 5

Merit

Credits

Agency

Ogilvy Beijing / Beijing

Production Company

Massive Music, Kaiser Sound Studio / Shanghai
Beijing Time Machine Advertising Co.,Ltd / Beijing
T.B.FILMS ADVERTISING. CO., LTD / Beijing
Shenyang University / Shenyang

Animator

Sun Zheng

Creative Technologist

Eric Wu

Designer

Yong Xie

Editor

Morris Ku

Photographer

Zhong Shi

Agency Producer

Jing Li

Music / Sound

Diederik van Middelkoop

Creative Team

Jason Wee
Lei Zhang
Yu Guo
Xing Wan
Tongxue Wang
Wanqiu Lin
Didi Shao
Sisi Xing
Jinfeng Ding
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