The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Print & Outdoor

Beijing Subway

Agency Grey Group China / Beijing

Client Beijing Subway

Category

Consumer - Magazine / Full Page or Spread - Campaign

Annual ID

PO16100M

2016 Awards

Total Points: 5

Merit

Credits

Agency

Grey Group China / Beijing

Production Company

YiXiu TuWen / Shanghai
Mulberry / Beijing

Art Director

Marx Zhu
Jianfeng Yang

Writer

Alvin Lim

Creative Director

Marx Zhu
Jun He

Executive Creative Director

Alvin Lim

Illustrator

Zi Hei
Yuanming Xu

Photographer

Matjaz Tancic

Producer

Afra Hou

Agency Producer

Kevin Bi
Jane Li

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