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Title

Mercedes-Benz at IAA 2015 / Mercedes Live! / Digital presentation with spidercam and augmented reality

Agency

Atelier Markgraph (set and show design + concept, planning and realisation of the real-time contents) / Frankfurt am Main + Monomango (show design with Atelier Markgraph) / Berlin + spidercam (real-time tracking) / Feistritz im Rosental + NSYNC (technical

Client

Daimler

Annual ID

RE16021M

Category

2016 Responsive Environments: Innovation - Use of Technology / Use of Technology

2016 Awards

Total Points: 5

Merit
Points: 5

Credits

Production Company

spidercam (real-time tracking) / Feistritz im Rosental

Design Firm

Atelier Markgraph (set and show design + concept, planning and realisation of the real-time contents) / Frankfurt am Main
Monomango (show design with Atelier Markgraph) / Berlin
NSYNC (technical development and design of the real-time contents) / Berlin

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