The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2016 One Show - Public Relations

Pay With Blood

Agency MCCANN / Bucharest + UM ROMANIA / Bucharest

Client Untold Festival And National Blood Donations Institute

Category

Non-Profit - Brands, Products & Services / Brands, Products & Services

Annual ID

PR16052M

2016 Awards

Total Points: 5

Merit

Credits

Agency

McCANN BUCHAREST / Bucharest
UM Romania / Bucharest

PR / Marketing Agency

McCANN PR / Bucharest

Art Director

Lia Bira
Arpad Rezi

Chief Creative Officer

Adrian Botan

Executive Creative Director

Catalin Dobre

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