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Title

The McWhopper Proposal

Agency

Y&R / New Zealand + DAVID / Miami

Client

Burger King

Annual ID

PR16067M

Category

2016 Public Relations: Innovation - Innovation in Public Relations / Innovation in Public Relations

2016 Awards

Total Points: 5

Merit
Points: 5

Credits

Chief Creative Officer

Josh Moore

Creative Director

Tom Paine

Agency Producer

Liz Rosby
Sacha Moore

Content Strategist

Jono Key

Creative Team

Tom Paine

PR / Marketing

ABPR / New York

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