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Title

Honda. Great Journey.

Agency

Mori Inc. / Tokyo + DENTSU INC. / Tokyo + PEN. Inc. / Tokyo + Creative Power Unit / Tokyo

Client

Honda Motor Co., Ltd.

Annual ID

OS_DE17005B

Category

2017 Design: Branding / Brand Books / Identity Guidelines

2017 Awards

Total Points: 10

Bronze
Points: 10

Credits

Art Director

Yoshihiro Yagi

Creative Director

Morihiro Harano

Designer

Daisuke Hatakeyama
Taiji Kimura
Anna Saito
Naomi Okamura
Satoshi Kohno
Jon Marshall
Scott Barwick
Will Howe
Jacky Chung
Paul Wolfson
Satoshi Isono
Sasha Leong

Production Company

CREATIVE POWER UNIT / Tokyo
TYO drive / Tokyo
Dentsu On Demand Graphic Inc. / Tokyo

Producer

Yuta Harasawa

Agency Producer

Misato Tachibana

Creative Team

Shinya Tamura
Ogle Models & Prototypes

Design Firm

PEN. Inc. / Tokyo
Map Project Office / London
Ogle Models & Prototypes / UK
Universal Design Studio / London

Product Manager

Kanae Harada

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