The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Direct Marketing

The Reversed Trailer

Agency TRY / Oslo + Bacon / Oslo + APT / Oslo

Client Volkswagen

Category

Ambient / Live Events

Annual ID

OS_DI17015S

2017 Awards

Total Points: 15

Silver Pencil

Credits

Agency

TRY / Oslo

Digital Agency

APT / Oslo

PR / Marketing Agency

BeOn Nordics / Oslo

Production Company

Bacon / Oslo

Media Company

Mediacom / Oslo

Creative Director

Øystein Halvorsen

Director

Andreas Riiser

Producer

Ola Narum Berg

Programmer

Magnus Bergmann

Agency Producer

Cathrine Wennersten
Annette Wærner

Creative Team

Finn Knudsen
Eirik Sørensen
Preben Moan
Camilla Bjørnhaug
Karin Lund
Morten Berger Karlsen
Morten Polmar

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