The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2004 One Show - Interactive

Taichi, 10 famous morning exercises, Hip hop moves

Agency OgilvyOne worldwide / Beijing

Client China Mobile

Category

Banners / Banner - Campaign

Annual ID

04096N

2004 Awards

Total Points: 5

Merit

Credits

Art Director

Yang Yanyan

Writer

Ivy Zhong

Creative Director

Dirk Eschenbacher

Designer

Eric Zhong

Information Architect

Zhen Hao
Jin Yinghui

Producer

Liu Yifeng

Programmer

Fu Huaiying

Content Strategist

Zhen Hao
Jin Yinghui

Music / Sound

Ryan Liu
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