The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2017 One Show - Print & Outdoor

Honda. Great Journey.

Agency DENTSU INC. / Tokyo + Mori Inc. / Tokyo

Client HONDA MOTOR CO., LTD.

Category

Promotional / Collateral / Posters - Campaign

Annual ID

OS_PO17113M

2017 Awards

Total Points: 5

Merit

Credits

Agency

Dentsu Inc. / Tokyo
Mori Inc. / Tokyo

Design Firm

CREATIVE POWER UNIT / Tokyo
PEN.Inc. / Tokyo

Production Company

Lehman Ad / Tokyo
Dentsu On Demand Graphic Inc. / Tokyo
Map Project Office / London
Universal Design Studio / London
Ogle Models & Prototypes / London

Art Director

Yoshihiro Yagi

Creative Director

Morihiro Harano Harano

Director

Jon Marshall

Creative Team

Shinya Tamura
Ogle Models & Prototypes

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