Title

The World's First Baby Marathon

Agency

Ogilvy / Johannesburg

Client

Kimberly-Clark (Huggies)

Annual ID

OS_BE18072M

Category

2018 Branded Entertainment: Online / Short Form - Campaign

2018 Awards

Total Points: 2

Merit
Points: 2

Credits

Chief Creative Officer

Pete Case

Creative Director

Gregory King
Catherine Wanliss

Designer

Amori Gerber
Elzandri Kirsten
Kiara Pandaram
Courtney Ferraris

Production Company

The Star Film Company / Johannesburg
The Upstairs Ludus / Johannesburg
Produce Sound / Johannesburg
Brand Foundry / Johannesburg
Creative Spark / Johannesburg

Director

Matthys Boshoff

Agency Producer

Tanya Taylor
Ane Wolmarans
Nadine Mohammed
Candice Shortt
Lauren McInnes
Debbie Dannheisser
Tracey Edwards
Abigail Schilperoort
Stephanie Powell
Dylan Robberts
Tumi Mehale
Jemma Wilson

Animator

Neil Pretorius

Chief Marketing Officer

John Clark
Morne Van Emmenes

Creative Team

James Alexander
Refilwe Mashatole
Ernst Van Der Merwe

Editor

James O'Sullivan

Executive Creative Director

Mariana O'Kelly

Information Architect

Nicholas Bastiaanse

Media Company

MEC / Johannesburg

Music & Sound

Louis Enslin
Theo Potgieter

PR / Marketing

Kimberly-Clark / Johannesburg
Sabio Communications / Johannesburg

Social Media Manager

Refilwe Makamedi
Carla De Araujo
Jennifer Human

Technical Producer

Christopher Marais
Graham Talbot

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