The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Direct Marketing

The Pedigree Child Replacement Programme

Agency Colenso BBDO / Auckland

Client Mars

Category

Print / Flat & Dimensional

Annual ID

OS_DI18001B

2018 Awards

Total Points: 10

Bronze Pencil

Credits

Agency

Colenso BBDO / Auckland

PR / Marketing Agency

Impact PR / Auckland

Production Company

Exit Films / Auckland
Franklin Road / Auckland

Media Company

Starcom NZ / Auckland

Art Director

Andre Sallowicz

Writer

Simon Vicars

Chief Creative Officer

Nick Worthington

Designer

Dean Pomfrett

Photographer

Will Bailey

User Experience Designer

Craig Thompson
Tim Freeman

Agency Producer

Serena Fountain-Jones
Jen Storey

Digital Artist / Multimedia

David Arcus
Tim Freeman
Will Thorrat

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