The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2018 One Show - Direct Marketing

#Blood Normal Underwear

Agency AMV BBDO / London + Anais Albar / Paris + Dessu / Paris

Client Essity Libresse Bodyform

Category

Guerrilla Marketing

Annual ID

OS_DI18083M

2018 Awards

Total Points: 2

Merit

Credits

Agency

AMV BBDO / London

Design Firm

Anais Albar / Paris
Dessu / Paris

Art Director

Nadja Lossgott

Chief Creative Officer

Paul Brazier

Creative Director

Toby Allen
Jim Hilson

Designer

Anais Albar

Executive Creative Director

Alex Grieve
Adrian Rossi

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