The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2003 One Show - Advertising

Mountains

Agency Arnold Worldwide / Boston

Client Volkswagen of America

Category

Consumer Magazine / Magazine Color Full Page or Spread: Single

Annual ID

03018A

2003 Awards

Total Points: 15

Silver Pencil

Credits

Writer

Joe Fallon

Creative Director

Alan Pafenbach

Agency Producer

Aidan Finnan
Andrea Ricker
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