The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2008 One Show - Advertising

Tribal sovereignty

Agency Ruf Lanz Werbeagentur AG / Zürich

Client Sport Factory Outlet

Category

Consumer Radio / Single

Annual ID

08042R

2008 Awards

Total Points: 10

Bronze Pencil

Credits

Production Company

Renzo Selmi

Writer

Markus Ruf

Creative Director

Markus Ruf
Danielle Lanz
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