The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

2008 One Show - Interactive

Nike AF1 Mobile

Agency R/GA / New York

Client Nike

Category

Mobile Advertising / Single

Annual ID

08208N

2008 Awards

Total Points: 5

Merit

Credits

Production Company

Sunny Nan

Writer

Steve Caputo

Creative Director

Richard Ting
Joseph Cartman

Information Architect

Yu-Ming Wu
Andres Jimenez

Agency Producer

Reshma Taufiq
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