The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

1992 One Show - Advertising

Agency Lowe Howard-Spink / London

Client Lloyds

Category

Consumer Newspaper / Consumer Newspaper Over 600 Lines: Single

Annual ID

92168A

1992 Awards

Merit

Credits

Art Director

Graham Storey

Writer

Phil Cockrell

Photographer

John Turner
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