The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

1992 One Show - Advertising

Agency Wieden+Kennedy / Portland

Client Nike

Category

Consumer Television / Consumer Television :30/:25 Campaign

Annual ID

92798T

1992 Awards

Merit

Credits

Art Director

Michael Prieve

Writer

Jim Riswold

Director

Michael Bay

Agency Producer

Derek Ruddy
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