The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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One Show
Country Rankings

 


Germany

Client

Title

Category

Award

Points

Uli Sela Setphotographer "Always behind the Scenes" Agency: BBDO Stuttgart GmbH / Stuttgart Client: Uli Sela Setphotographer Category: Brand and Corporate Identity Design / Corporate Identity - Single Points: 25.0
LOST – Interactive E-Mail Campaign Agency: Jung von Matt AG / Hamburg Client: ProSieben Television GmbH Category: Email Marketing / Business to Consumer Points: 25.0
Handmade Posters Agency: Serviceplan Muenchen/Hamburg / Hamburg Client: Serviceplan Hamburg GmbH & Co. KG Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only Points: 25.0
smoker’s lung Agency: Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG / München Client: AOK Bayern – Die Gesundheitskasse Category: Environmental Design / Single Points: 25.0
More space for children promotion Agency: Scholz & Friends Berlin GmbH / Berlin Client: Kindervereinigung Sachsen e. V. Category: Environmental Design / Single Points: 25.0
The Banner Kamasutra/1.000 Positions Agency: Jung von Matt AG / Stuttgart Client: Kabel Deutschland RedX Club Category: Banners - Dynamic / Business to Consumer - Single Points: 25.0
Polyplaypylene Agency: Kolle Rebbe Werbeagentur GmbH / Hamburg Client: Lego GmbH Category: Publication Design / Book Design Points: 15.0
Cisco Boooming Agency: OgilvyOne worldwide GmbH / Frankfurt am Main Client: Cisco Systems Germany Category: Microsites / Business to Business Points: 15.0
Nastuh Abootalebi Agency: SCHOLZ & VOLKMER GmbH / Wiesbaden Client: Nastuh Abootalebi Category: Web Sites / Business to Consumer Points: 15.0
Kahn Agency: TBWA\ Germany / Berlin Client: adidas Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single Points: 15.0
100 Pages of Fear Agency: DDB Germany / Berlin Client: DDB Group Germany GmbH Category: Brand and Corporate Identity Design / Booklet/Brochure Points: 10.0
Non plus ultra - Wall Calendar 2006 Agency: Strichpunkt GmbH / Stuttgart Client: Papierfabrik Scheufelen GmbH+Co. KG Category: Brand and Corporate Identity Design / Corporate Identity - Single Points: 10.0
Anorexia Mailing "Slim, slimmer, dead" Agency: Ogilvy & Mather Werbeagentur GmbH / Frankfurt Client: www.magersucht.de (Anorexia) Category: Direct Mail / Single Points: 10.0
5,0 Original Agency: feldmann+schultchen design studios GmbH / Hamburg Client: Carlsberg Group Germany Category: Package Design / Campaign Points: 10.0
MINI Turn Your Mobile Agency: Interone Worldwide GmbH / Muenchen Client: MINI Brandmanagement Category: Wireless/Mobile Advertising / Business to Consumer Points: 10.0
Fresco Agency: TBWA\ Germany / Berlin Client: adidas Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single Points: 10.0
Audi R8 Agency: argonauten G2 GmbH / Düsseldorf Client: Audi AG Category: New Media Innovation & Development / New Media Innovation and Development Points: 10.0
DHL Track & Trace "Picture Puzzle" Campaign Agency: Ogilvy & Mather Werbeagentur GmbH / Frankfurt Client: DHL Category: Collateral Design / P.O.P. and In-Store - Campaign Points: 10.0
Day of German Design Agency: Ligalux GmbH / Hamburg Client: Ligalux GmbH Category: Environmental Design / Campaign Points: 10.0
Book of Independence Agency: Strichpunkt GmbH / Stuttgart Client: Papierfabrik Scheufelen GmbH+Co. KG. Category: Publication Design / Book Design Points: 5.0
Fingersex Agency: Jung von Matt AG / Hamburg Client: SciFi Channel Category: Consumer Magazine / Color: Full Page or Spread - Single Points: 5.0
The chewing gum for afterwards Agency: Saatchi & Saatchi GmbH / Frankfurt Client: Novartis - Nicotinell Category: Consumer Magazine / Color: Full Page or Spread - Single Points: 5.0
The Alcatel-Radio-Campaign Agency: Jung von Matt AG / Hamburg Client: Alcatel Sel AG Category: Consumer Radio / Campaign Points: 5.0
365 on Death Row Agency: Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG / München Client: Alive e.V. gegen Todesstrafe Category: Direct Mail / Single Points: 5.0
"koch buch 2007" Agency: Claus Koch Identity GmbH / Duesseldorf Client: Claus Koch Identity GmbH Category: Direct Mail / Single Points: 5.0
Nur Die "Opaque Stockings" Campaign Agency: Ogilvy & Mather Werbeagentur GmbH / Frankfurt Client: Sara Lee Branded Apparel, Germany Category: Consumer Magazine / Color: Full Page or Spread - Campaign Points: 5.0
Corporate Box Agency: Strichpunkt GmbH / Stuttgart Client: Papierfabrik Scheufelen GmbH+Co. KG Category: Brand and Corporate Identity Design / Corporate Identity - Campaign Points: 5.0
Duesseldorfer Schauspielhaus CD Agency: Ligalux GmbH / Hamburg Client: Duesseldorfer Schauspielhaus Category: Brand and Corporate Identity Design / Corporate Identity - Campaign Points: 5.0
Back Seat Agency: BBDO Duesseldorf GmbH / Duesseldorf Client: DaimlerChrysler Vertriebsorganisation Deutschland e. V. Category: Consumer Television / Over :30 - Single - max. :90 Points: 5.0
Audi R8 Agency: argonauten G2 GmbH / Düsseldorf Client: Audi AG Category: Web Sites / Business to Consumer Points: 5.0
adidas Y-3 Reflections Agency: NEUE DIGITALE GmbH / Frankfurt am Main Client: adidas Group Category: Web Sites / Business to Consumer Points: 5.0
The wrong working environment campaign Agency: Scholz & Friends Berlin GmbH / Berlin Client: jobsintown.de Category: Outdoor / Outdoor - Campaign Points: 5.0
Overtake faster Agency: DDB Germany / Berlin Client: Volkswagen AG Category: Outdoor / Outdoor - Campaign Points: 5.0
Anthony's Mini Garage Winery Agency: Kolle Rebbe Werbeagentur GmbH / Hamburg Client: Anthony's Mini Garage Winery Category: Package Design / Single Points: 5.0
Bacardi Corto Agency: feldmann+schultchen design studios GmbH / Hamburg Client: Bacardi GmbH Category: Package Design / Single Points: 5.0
Giant Houses - City Agency: Publicis Frankfurt GmbH / Frankfurt am Main Client: Renault Deutschland AG Category: Collateral / P.O.P. and In-Store - Single Points: 5.0
Anthony's SUPER Agency: Kolle Rebbe Werbeagentur GmbH / Hamburg Client: Anthony's Mini Garage Winery Category: Package Design / Campaign Points: 5.0
Walk of Un-fame Agency: BBDO Berlin GmbH / Berlin Client: motz und Consorten randstaendig abwegig unbedacht e. V. Category: Public Service/Non-Profit/Educational / Collateral - Campaign Points: 5.0
Cisco Boooming Agency: OgilvyOne worldwide GmbH / Frankfurt am Main Client: Cisco Systems Germany Category: Brand Gaming/Applications / Online Points: 5.0
Pop mich! Agency: Jung von Matt AG / Hamburg Client: KONZERTHAUS DORTMUND GmbH Category: Brand Gaming/Applications / Online Points: 5.0
Counterstrike vs. AIDS Agency: Ogilvy & Mather Werbeagentur GmbH / Frankfurt Client: www.stayingalive.org Category: Brand Gaming/Applications / Online Points: 5.0
DHL Track & Trace "Picture Puzzle" Campaign Agency: Ogilvy & Mather Werbeagentur GmbH / Frankfurt Client: DHL Category: Collateral / P.O.P. and In-Store - Campaign Points: 5.0
Globus "Crown Caps" Campaign Agency: Ogilvy & Mather Werbeagentur GmbH / Frankfurt Client: Globus Market Germany Category: Collateral / P.O.P. and In-Store - Campaign Points: 5.0
Nur Die "Opaque Stockings" Campaign Agency: Ogilvy & Mather Werbeagentur GmbH / Frankfurt Client: Sara Lee Branded Apparel, Germany Category: Collateral / P.O.P. and In-Store - Campaign Points: 5.0
Smith & Schmidt Agency: Springer & Jacoby / Hamburg Client: Mercedes-Benz Category: Cinema or Non-Broadcast / Single Points: 5.0
Galanty show Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg Client: Volkswagen AG Category: Cinema or Non-Broadcast / Single Points: 5.0
Builders of Tomorrow Agency: Jung von Matt AG / Hamburg Client: Lego Category: Collateral / Posters - Single Points: 5.0
Back Seat Agency: BBDO Duesseldorf GmbH / Duesseldorf Client: DaimlerChrysler Vertriebsorganisation Deutschland e. V. Category: Cinema or Non-Broadcast / Single Points: 5.0
Vision Agency: Jung von Matt AG / Hamburg Client: JesusCenter Hamburg Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Television: Single Points: 5.0
Open Sky System Agency: Philipp und Keuntje GmbH / Hamburg Client: Audi AG Category: Collateral / Posters - Campaign Points: 5.0

Uli Sela Setphotographer

Uli Sela Setphotographer "Always behind the Scenes"

Brand and Corporate Identity Design / Corporate Identity - Single

2007 Design Gold Pencil

25.0

ProSieben Television GmbH

LOST – Interactive E-Mail Campaign

Email Marketing / Business to Consumer

2007 Interactive Gold Pencil

25.0

Serviceplan Hamburg GmbH & Co. KG

Handmade Posters

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

2007 Design Gold Pencil

25.0

AOK Bayern – Die Gesundheitskasse

smoker’s lung

Environmental Design / Single

2007 Design Gold Pencil

25.0

Kindervereinigung Sachsen e. V.

More space for children promotion

Environmental Design / Single

2007 Design Gold Pencil

25.0

Kabel Deutschland RedX Club

The Banner Kamasutra/1.000 Positions

Banners - Dynamic / Business to Consumer - Single

2007 Interactive Gold Pencil

25.0

Lego GmbH

Polyplaypylene

Publication Design / Book Design

2007 Design Silver Pencil

15.0

Cisco Systems Germany

Cisco Boooming

Microsites / Business to Business

2007 Interactive Silver Pencil

15.0

Nastuh Abootalebi

Nastuh Abootalebi

Web Sites / Business to Consumer

2007 Interactive Silver Pencil

15.0

adidas

Kahn

Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single

2007 Advertising Silver Pencil

15.0

DDB Group Germany GmbH

100 Pages of Fear

Brand and Corporate Identity Design / Booklet/Brochure

2007 Design Bronze Pencil

10.0

Papierfabrik Scheufelen GmbH+Co. KG

Non plus ultra - Wall Calendar 2006

Brand and Corporate Identity Design / Corporate Identity - Single

2007 Design Bronze Pencil

10.0

www.magersucht.de (Anorexia)

Anorexia Mailing "Slim, slimmer, dead"

Direct Mail / Single

2007 Design Bronze Pencil

10.0

Carlsberg Group Germany

5,0 Original

Package Design / Campaign

2007 Design Bronze Pencil

10.0

MINI Brandmanagement

MINI Turn Your Mobile

Wireless/Mobile Advertising / Business to Consumer

2007 Interactive Bronze Pencil

10.0

adidas

Fresco

Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single

2007 Advertising Bronze Pencil

10.0

Audi AG

Audi R8

New Media Innovation & Development / New Media Innovation and Development

2007 Interactive Bronze Pencil

10.0

DHL

DHL Track & Trace "Picture Puzzle" Campaign

Collateral Design / P.O.P. and In-Store - Campaign

2007 Design Bronze Pencil

10.0

Ligalux GmbH

Day of German Design

Environmental Design / Campaign

2007 Design Bronze Pencil

10.0

Papierfabrik Scheufelen GmbH+Co. KG.

Book of Independence

Publication Design / Book Design

2007 Design Merit Award

5.0

SciFi Channel

Fingersex

Consumer Magazine / Color: Full Page or Spread - Single

2007 Advertising Merit Award

5.0

Novartis - Nicotinell

The chewing gum for afterwards

Consumer Magazine / Color: Full Page or Spread - Single

2007 Advertising Merit Award

5.0

Alcatel Sel AG

The Alcatel-Radio-Campaign

Consumer Radio / Campaign

2007 Advertising Merit Award

5.0

Alive e.V. gegen Todesstrafe

365 on Death Row

Direct Mail / Single

2007 Design Merit Award

5.0

Claus Koch Identity GmbH

"koch buch 2007"

Direct Mail / Single

2007 Design Merit Award

5.0

Sara Lee Branded Apparel, Germany

Nur Die "Opaque Stockings" Campaign

Consumer Magazine / Color: Full Page or Spread - Campaign

2007 Advertising Merit Award

5.0

Papierfabrik Scheufelen GmbH+Co. KG

Corporate Box

Brand and Corporate Identity Design / Corporate Identity - Campaign

2007 Design Merit Award

5.0

Duesseldorfer Schauspielhaus

Duesseldorfer Schauspielhaus CD

Brand and Corporate Identity Design / Corporate Identity - Campaign

2007 Design Merit Award

5.0

DaimlerChrysler Vertriebsorganisation Deutschland e. V.

Back Seat

Consumer Television / Over :30 - Single - max. :90

2007 Advertising Merit Award

5.0

Audi AG

Audi R8

Web Sites / Business to Consumer

2007 Interactive Merit Award

5.0

adidas Group

adidas Y-3 Reflections

Web Sites / Business to Consumer

2007 Interactive Merit Award

5.0

jobsintown.de

The wrong working environment campaign

Outdoor / Outdoor - Campaign

2007 Advertising Merit Award

5.0

Volkswagen AG

Overtake faster

Outdoor / Outdoor - Campaign

2007 Advertising Merit Award

5.0

Anthony's Mini Garage Winery

Anthony's Mini Garage Winery

Package Design / Single

2007 Design Merit Award

5.0

Bacardi GmbH

Bacardi Corto

Package Design / Single

2007 Design Merit Award

5.0

Renault Deutschland AG

Giant Houses - City

Collateral / P.O.P. and In-Store - Single

2007 Advertising Merit Award

5.0

Anthony's Mini Garage Winery

Anthony's SUPER

Package Design / Campaign

2007 Design Merit Award

5.0

motz und Consorten randstaendig abwegig unbedacht e. V.

Walk of Un-fame

Public Service/Non-Profit/Educational / Collateral - Campaign

2007 Design Merit Award

5.0

Cisco Systems Germany

Cisco Boooming

Brand Gaming/Applications / Online

2007 Interactive Merit Award

5.0

KONZERTHAUS DORTMUND GmbH

Pop mich!

Brand Gaming/Applications / Online

2007 Interactive Merit Award

5.0

www.stayingalive.org

Counterstrike vs. AIDS

Brand Gaming/Applications / Online

2007 Interactive Merit Award

5.0

DHL

DHL Track & Trace "Picture Puzzle" Campaign

Collateral / P.O.P. and In-Store - Campaign

2007 Advertising Merit Award

5.0

Globus Market Germany

Globus "Crown Caps" Campaign

Collateral / P.O.P. and In-Store - Campaign

2007 Advertising Merit Award

5.0

Sara Lee Branded Apparel, Germany

Nur Die "Opaque Stockings" Campaign

Collateral / P.O.P. and In-Store - Campaign

2007 Advertising Merit Award

5.0

Mercedes-Benz

Smith & Schmidt

Cinema or Non-Broadcast / Single

2007 Advertising Merit Award

5.0

Volkswagen AG

Galanty show

Cinema or Non-Broadcast / Single

2007 Advertising Merit Award

5.0

Lego

Builders of Tomorrow

Collateral / Posters - Single

2007 Advertising Merit Award

5.0

DaimlerChrysler Vertriebsorganisation Deutschland e. V.

Back Seat

Cinema or Non-Broadcast / Single

2007 Advertising Merit Award

5.0

JesusCenter Hamburg

Vision

Exceptional Innovation in Media & Marketing / Innovative Use of Media - Television: Single

2007 Advertising Merit Award

5.0

Audi AG

Open Sky System

Collateral / Posters - Campaign

2007 Advertising Merit Award

5.0

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