The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Year
#
One Show
Country Rankings
Australia
Client
Title
Category
Award
Points
Welcome Snoop
Agency: Lowe & Rivet / The Rocks Client: MTV Networks Australia Category: Television / Scripted series
Points: 25.0
Be Kind Rewind Movie Website
Agency: Whybin TBWA \ TEQUILA / Sydney Client: New Line Cinema Category: Web Sites / Community-driven
Points: 15.0
'Different Lives'
Agency: Colman Rasic Carrasco / East Sydney Client: MTV EXIT Category: Music / Integration of a brand in a music environment
Points: 10.0
Earth Hour
Agency: Leo Burnett / Sydney Client: World Wildlife Fund Category: Innovation in Advertising & Marketing / Innovative Use of Marketing - Campaign
Points: 10.0
art condiments
Agency: Marmalade Melbourne / Melbourne Client: Heinz Category: Collateral Design / Posters - Campaign
Points: 10.0
'Different Lives'
Agency: Colman Rasic Carrasco / East Sydney Client: MTV EXIT Category: Television / Specials or one-time screening
Points: 10.0
Birthday Girl
Agency: JWT / Sydney Client: Thrifty Category: Consumer Television / Under $50K Budget - Single
Points: 10.0
Moving
Agency: Clemenger Proximity Melbourne / Melbourne Client: Rathdowne Fabrics Category: Direct Mail / Single
Points: 5.0
Welcome Snoop
Agency: Lowe & Rivet / The Rocks Client: MTV Networks Australia Category: Events and Installations / Creative positioning of a brand outside traditional or online media
Points: 5.0
Words in a different light
Agency: Saatchi & Saatchi Australia / Sydney Client: Sydney Writers' Festival 2007 Category: Broadcast Design / Single
Points: 5.0
Defencejobs Games
Agency: Visual Jazz / South Melbourne Client: Defence Force Recruiting - Australia Category: Brand Gaming / Online
Points: 5.0
Rob's Motel
Agency: Marketforce / West Perth Client: The Office of Road Safety Category: Public Service/Political Print / Outdoor and Posters - Single
Points: 5.0
ORS Rob's Motel/Steve's Motel/Nathan's Motel
Agency: Marketforce / West Perth Client: The Office of Road Safety Category: Public Service/Political Print / Outdoor and Posters - Campaign
Points: 5.0
Plastic Cup
Agency: Clemenger BBDO Melbourne & CSM Melbourne / Melbourne Client: Foster's Group/Carlton Draught Category: Integrated Branding / Integrated Branding Campaign
Points: 5.0
The Office
Agency: Whybin TBWA \ TEQUILA / Sydney Client: Special Olympics Category: Public Service/Political Television / Single
Points: 5.0
Birthday Cards
Agency: DDB Sydney Pty Limited / ULTIMO Client: Cure for Life Foundation Category: Public Service/Political Television / Single
Points: 5.0
Miller and Green Identity
Agency: Landor Associates / Sydney Client: Miller and Green Category: Branding / Logo/Trademark Design - Single Only
Points: 5.0
Tonka Toys - Open Cut Sandpit
Agency: DDB Sydney Pty Limited / ULTIMO Client: Hasbro Category: Consumer Newspaper / Full Page or Spread - Single
Points: 5.0
One Degree Logo
Agency: Landor Associates / Sydney Client: News Limited Category: Branding / Logo/Trademark Design - Single Only
Points: 5.0
Disclaimer
Agency: Clemenger BBDO Melbourne / Melbourne Client: RACV Car Loans Category: Consumer Radio / Single
Points: 5.0
Henri's Hands
Agency: M & C Saatchi / Sydney Client: Herringbone Category: Consumer Television / Over :30 - Single - max. :90
Points: 5.0
Homeless Man
Agency: Leo Burnett / Sydney Client: Wesley Mission Category: Public Service/Cultural Institutions/Educational / Banners - Dynamic
Points: 5.0
ElectroCity
Agency: Lowe & Rivet / The Rocks Client: Genesis Energy Category: Public Service/Cultural Institutions/Educational / Microsites
Points: 5.0
Birthday Girl
Agency: JWT / Sydney Client: Thrifty Category: Consumer Television / :30/:25 - Single
Points: 5.0
celebration dance
Agency: Clemenger BLUE BBDO / Melbourne Client: National Australia Bank Category: Microsites / Corporate Image
Points: 5.0
AGDA Xmas Party
Agency: Landor Associates / Sydney Client: AGDA Category: Collateral Design / Posters - Single
Points: 5.0
Aurion - Big Bertha
Agency: Saatchi & Saatchi / Sydney Client: Toyota Category: Television / Unscripted series
Points: 5.0
Welcome Snoop
Agency: Lowe & Rivet / The Rocks Client: MTV Networks Australia Category: Television / Specials or one-time screening
Points: 5.0
Only in Australia
Agency: Leo Burnett / Sydney Client: Diageo Australia Category: Cinema Advertising / Single - Maximum 3 minutes
Points: 5.0
Henri's Hands
Agency: M & C Saatchi / Sydney Client: Herringbone Category: Non-Broadcast / Single
Points: 5.0
Welcome Snoop
Agency: Lowe & Rivet / The Rocks Client: MTV Networks Australia Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Points: 5.0
Client:
MTV Networks Australia
Title:
Welcome Snoop
Category:
Television / Scripted series
Award:
2008 Branded Entertainment Gold Pencil
Points:
25.0
Client:
New Line Cinema
Title:
Be Kind Rewind Movie Website
Category:
Web Sites / Community-driven
Award:
2008 Interactive Silver Pencil
Points:
15.0
Client:
MTV EXIT
Title:
'Different Lives'
Category:
Music / Integration of a brand in a music environment
Award:
2008 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
World Wildlife Fund
Title:
Earth Hour
Category:
Innovation in Advertising & Marketing / Innovative Use of Marketing - Campaign
Award:
2008 Advertising Bronze Pencil
Points:
10.0
Client:
Heinz
Title:
art condiments
Category:
Collateral Design / Posters - Campaign
Award:
2008 Design Bronze Pencil
Points:
10.0
Client:
MTV EXIT
Title:
'Different Lives'
Category:
Television / Specials or one-time screening
Award:
2008 Branded Entertainment Bronze Pencil
Points:
10.0
Client:
Thrifty
Title:
Birthday Girl
Category:
Consumer Television / Under $50K Budget - Single
Award:
2008 Advertising Bronze Pencil
Points:
10.0
Client:
Rathdowne Fabrics
Title:
Moving
Category:
Direct Mail / Single
Award:
2008 Design Merit Award
Points:
5.0
Client:
MTV Networks Australia
Title:
Welcome Snoop
Category:
Events and Installations / Creative positioning of a brand outside traditional or online media
Award:
2008 Branded Entertainment Merit Award
Points:
5.0
Client:
Sydney Writers' Festival 2007
Title:
Words in a different light
Category:
Broadcast Design / Single
Award:
2008 Design Merit Award
Points:
5.0
Client:
Defence Force Recruiting - Australia
Title:
Defencejobs Games
Category:
Brand Gaming / Online
Award:
2008 Interactive Merit Award
Points:
5.0
Client:
The Office of Road Safety
Title:
Rob's Motel
Category:
Public Service/Political Print / Outdoor and Posters - Single
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
The Office of Road Safety
Title:
ORS Rob's Motel/Steve's Motel/Nathan's Motel
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
Foster's Group/Carlton Draught
Title:
Plastic Cup
Category:
Integrated Branding / Integrated Branding Campaign
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
Special Olympics
Title:
The Office
Category:
Public Service/Political Television / Single
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
Cure for Life Foundation
Title:
Birthday Cards
Category:
Public Service/Political Television / Single
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
Miller and Green
Title:
Miller and Green Identity
Category:
Branding / Logo/Trademark Design - Single Only
Award:
2008 Design Merit Award
Points:
5.0
Client:
Hasbro
Title:
Tonka Toys - Open Cut Sandpit
Category:
Consumer Newspaper / Full Page or Spread - Single
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
News Limited
Title:
One Degree Logo
Category:
Branding / Logo/Trademark Design - Single Only
Award:
2008 Design Merit Award
Points:
5.0
Client:
RACV Car Loans
Title:
Disclaimer
Category:
Consumer Radio / Single
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
Herringbone
Title:
Henri's Hands
Category:
Consumer Television / Over :30 - Single - max. :90
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
Wesley Mission
Title:
Homeless Man
Category:
Public Service/Cultural Institutions/Educational / Banners - Dynamic
Award:
2008 Interactive Merit Award
Points:
5.0
Client:
Genesis Energy
Title:
ElectroCity
Category:
Public Service/Cultural Institutions/Educational / Microsites
Award:
2008 Interactive Merit Award
Points:
5.0
Client:
Thrifty
Title:
Birthday Girl
Category:
Consumer Television / :30/:25 - Single
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
National Australia Bank
Title:
celebration dance
Category:
Microsites / Corporate Image
Award:
2008 Interactive Merit Award
Points:
5.0
Client:
AGDA
Title:
AGDA Xmas Party
Category:
Collateral Design / Posters - Single
Award:
2008 Design Merit Award
Points:
5.0
Client:
Toyota
Title:
Aurion - Big Bertha
Category:
Television / Unscripted series
Award:
2008 Branded Entertainment Merit Award
Points:
5.0
Client:
MTV Networks Australia
Title:
Welcome Snoop
Category:
Television / Specials or one-time screening
Award:
2008 Branded Entertainment Merit Award
Points:
5.0
Client:
Diageo Australia
Title:
Only in Australia
Category:
Cinema Advertising / Single - Maximum 3 minutes
Award:
2008 Advertising Merit Award
Points:
5.0
Client:
Herringbone
Title:
Henri's Hands
Category:
Non-Broadcast / Single
Award:
2008 Advertising Merit Award
Points:
5.0