The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
One Show 2017 Direct Marketing Jury
Cesar Agost Carreno
Ogilvy Latam
Mexico City
César Agost Carreño is the Regional Creative Director at Ogilvy Latin America as well as Creative Vice President at Ogilvy Mexico.
César is the first Argentinian in winning the Grand Prix at Cannes and also won the Grand Clio (twice), the Grand Prix of London Festivals and Grand Effie. In addition, he won 29 Lions in Cannes, 15 Clios and awards in One Show, D&AD and Effie, among other festivals.
Under his leadership, Ogilvy & Mather established Regional network of the year at Cannes 2015 and 2016, highest awarded regional network in Clio 2015 and 2016. César was chosen as Best Creative Director of the country six times.
He is one of the twelve members of the Ogilvy Creative World Council and member of the global Board of Ogilvy.