Yuya started out years ago at Dentsu as a TV writer, when advertising life was much simpler.

Under his leadership today, Dentsu’s creative teams work on projects ranging from product development, branded content creation, pure content creation, including TV programs and movies, content export, space planning and design, digital platform development, business strategy and consulting, and PR to traditional advertising. He is also Director of Dentsu Lab Tokyo, an initiative to bring new forms of creation through technology by combining research, ideation, and development.

Since Yuya became Chief Creative Officer, Dentsu’s creatives have been awarded hundreds of metals in all colors at Cannes, D&AD, One Show, Spikes, Adfest, as well as all the major domestic awards. As a result, the agency has been awarded Agency of the Year, and Interactive Agency of the Year for three consecutive years at Adfest. He is also a familiar face as a judge at international awards, such as Cannes, D&AD, Clio, and Spikes, and as a speaker at various conferences including the President’s Lecture at D&AD.