Young Guns 10 WINNERS



Daniel Peterson


Daniel Peterson is a New York–based graphic designer. He graduated with honours from the National School of Design at Swinburne University of Technology in Melbourne, Australia, where he also taught design research and investigation strategies (New Technologies Studio). Daniel has also lectured on a range of subjects such as; publication design, wayfinding and environmental design and information design.

He currently works at 2x4 in New York. Prior to this he worked at Fabio Ongarato Design across a range of design disciplines. Key projects have included; Wayfinding and environmental design for the ANZ Centre (ANZ bank headquarters); Brand identity, print collateral and campaign art direction for Crown Metropol; and work with Gertrude Contemporary including four publications; 21.100.100, Still Vast Reserves I & II and No Name Station; exhibition design for 21.100.100 in collaboration with Adam Howe and the gallery re–brand and website.

Daniel’s interdisciplinary approach is based around principles of investigation, research, collaboration, chance and analysis; an attempt to bridge theory, strategy and design as a model for practice.




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