February 06, 2012


If you're into movie trailers or really, really can't wait to see the premiere of "Smash," then this was your kind of Super Bowl. For the rest of us, the ads served up during the broadcast were up, down and all around. But the most award-worthy commercial was from Wieden+Kennedy with its Chrysler spot featuring Clint Eastwood. Ripped straight from the Hal Riney playbook, this evocative ad was the sequel to last year's Chrysler spot with Eminem and had elements of the Levi's "Braddock, PA" campaign that also came from Wieden. The long-copy ad is alive, it's just on the screen now instead of paper. Tell us what you think.
| Share
Categories: Magazine Series | 0 Comments