HAPPY MOTHERS DAY FROM P&G
May 06, 2011
Wieden+Kennedy teams up with P&G to bring us another stirring mothers day commercial, this time for the Special Olympics. Part of the ongoing P&G Thank You Mom campaign, the latest spot features a runner named Molly Hincka and how her mom refused to believe doctors when they told her she would never be able to live a normal life. Beautifully shot and told, it packs an emotional punch that's very much in the style of W+K's other work such as Nike and Levis.