Creative Showcase

Bear / One Show

Submitted By José Mollá

Description

This campaign is a tribute to the sacrifices creatives have to make in their
lives to achieve excellence. "If you don’t deserve an award, who does" also
refers to how hard it is to come up with good ideas and bring them to life.
The fear that comes with taking risks sometimes makes the process difficult.

The campaign consist of posters, print, videos (wife, bear, frankenstein)
and interactive, including "hack man", a video game.

The team is Gus Lauria and Philip Bonnery and the creative directors are
Jose Molla and Joaquin Molla.

Client

One Show

Agency

la comunidad

Media

Television

Credits

Account Executive

José Mollá, Joaquin Mollá

Agency Producer

Lupita Alvarez

Art Director

Philip Bonnery

Creative Director

Jose Molla, Joaquin Molla

Director

Jorge Colon/Franco Garuti

Editor

Alejandro Santangelo

Music & Sound

Reactor Party by ShitDisco (www.shitdisco.uk)

Photographer

Sherman Johnson

Producer

Maria Ines Velez/Giselle Garcia

Production Company

Letca Films/Miami, FL

Writer

Gustavo Lauria

Views

139

 

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