Creative Showcase

Wrong roads / Volkswagen AG

Submitted By Marco Diel

Description

To clarify the benefit of a navigation system, we compared the roads of the streets with the ways you go in life. Everybody has made detours and can understand why it´s better to avoid them if you can.

Objective

Show how a navigation system is useful to every car driver.

Client

Volkswagen AG

Industry

Automotive

Agency

DDB Germany/ Düsseldorf
www.de.ddb.com

Media

Print

Credits

Account Executive

Silke Lagodny

Art Director

Kristine Holzhausen

Creative Director

Eric Schoeffler, Amir Kassaei

Designer

Markus Rittenbruch, Marilyn Wolff

Illustrator

Kristine Holzhausen, Markus Rittenbruch, Marilyn Wolf, Michael Kittel

Writer

Dennis May

Views

691

 

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