Creative Showcase
Volcano / Moe's Southwest Grill
Submitted By Brandon Friedman
Description
To increase awareness of Moe's Chili Con Queso burrito, we wanted to create something that played up the explosive flavor of the product in an original way. We teamed up with the brilliant British food director, Carl Warner, to build an awesome foodscape and then emulate one of nature's most amazing spectacles – the volcano.
http://youtu.be/kR1vgjH_Vz8
Technical Challenge
The biggest challenges were making the explosion epic as well as getting the fresh jalapenos and ground beef to stay afloat while boiling. Both were enhanced in post.
Volcano
http://youtu.be/kR1vgjH_Vz8
Client
Moe's Southwest Grill
Industry
Food
Agency
Moe's
moes.com
Media
Television
Market
Food
Credits
Agency Producer
Halle Griffee
Art Director
Jon Gordon
Creative Director
Brandon Friedman/Jon Gordon
Director
Carl Warner
Editor
Eddie Kesler (Beast)
Music & Sound
Massive Music (score) , Acoustech (sound design)
Production Company
Frooty Films
Writer
Brandon Friedman
Views
588