In 1993, Ari began his career as a copywriter, working for advertising legends Roy Grace and Diane Rothschild.

Five years later, he moved to Crispin Porter + Bogusky in Miami, where he was a part of many of the agency's great success stories, including the launch of the MINI, the truth "Body Bag" campaign, and the Grand Prix winning IKEA "Lamp" spot.

In 2003, he became ECD of Fallon New York, where he met his partners, Anne and David. Together, they delivered record-breaking sales years for clients like Starbucks, Brawny and Virgin Mobile. And led the mere 35-person shop to become one of the top 10 most-awarded agencies in the world.

Ari has been seen on many creative "Top Ten" lists and was recently one of AdAge's "Top 40 Under Forty." His work has won "Best of Show" honors from the One Show, Cannes, Clio, and the Effie's. Ari may well be the only creative ever to win 13 One Show Pencils in a single year.

Ari sees advertising as a business of understanding human beings. In fact, he and his wife, Roneet, have produced four of their own. He's proud to say it's his best work to date.