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The Real Men and Women of Madison Avenue
and their Impact on American Culture
An exhibition brought to you by The One Club
Advertising has an impact on all of our daily lives, our choices as consumers and the movement of products through the marketplace. Advertising creates brands. It can make or break a new product. While we are all aware of the daily barrage of print, broadcast and online media images, few of us know the talented, larger-than-life personalities behind these ground-breaking ads.
This exhibition highlights the work of several dozen men and women, mostly copywriters and art directors, who created great advertising for a living, whose iconic ad campaigns influenced the course of American consumption, who often made advertising entertaining and fun, and who put their stamp on American culture long before branding became the buzzword it is today. Their history spans over eighty years, but most share the same accolade: induction into the Creative Hall of Fame, formerly known as the Copywriters Hall of Fame.
Venue:
THE NEW YORK PUBLIC LIBRARY
188 Madison Avenue at 34th Street, New York, NY
Dates:
Exhibition will be on view from June 24 - September 26, 2008.
Library Hours:
Monday, Friday and Saturday, 11 a.m. - 6 p.m.; Tuesday through Thursday, 10 a.m. – 8 p.m.; Closed Sundays.
Admission is free.
For more information, call 212.592.7730 or visit www.nypl.org
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The One Club Creative Hall of Fame.
A proud history
From Bernbach to Wieden, Ogilvy to Lubalin, the esteemed inductees into The One Club Creative Hall of Fame are in rare company. The One Club salutes, and celebrates, their outstanding contributions to the industry they helped to shape.
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2008
Jerry Della Femina
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2007
Left to right
Tim Delaney,
Phil Dusenberry (1936-2007),
Paul Rand (1914-1996)
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2005
Left to right
Cliff Freeman, John Hegarty, Diane Rothschild
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2004
Left to right
Mike Tesch, Patrick Kelly, Jeff Goodby, Rich Silverstein
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2001
Left to right
David Abbott, Harry Jacobs
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1999
Left to right
David Kennedy, Dan Wieden
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1997
Left to right
Lee Clow, Jim Durfee
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1994
Left to right
Jay Chiat, Roy Grace, Hal Riney
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1991
Left to right
Ralph Ammirati, Tom McElligott
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1984
Left to right
Carl Ally, Bob Gage, Amil Gargano, Helmut Krone
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1984
Left to right
George Lois, Herb Lubalin
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1974
Left to right
Ed McCabe, Shirley Polykoff, Raymond Rubicam, Maxwell Sackheim (not shown)
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1973
Left to right
John Caples, James Webb Young
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1972
Bob Levenson
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1967
Left to right
Bernice Fitz-Gibbon, Claude Hopkins
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1965
Rosser Reeves
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1964
Bill Bernbach
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1963
David Ogilvy
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1961
Leo Burnett
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1971 Ron Rosenfeld
1970 Howard Gossage
1969 Mary Wells Lawrence
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1968 Phyllis K.Robinson
1966 Julian Koenig
1962 George Gribbin
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Additional Links |
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| The 2004 Creative Hall of Fame |
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