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"Art & Copy" Set For World Premiere At Sundance Film Festival on January 16

The One Club

Jan 07, 2009

NEW YORK, NY (January 7, 2009) - "Art & Copy," the new documentary that is a moving tapestry of art, commerce and human emotion directed by award-winning filmmaker Doug Pray ("Surfwise," "Hype!"), has been selected to premiere at the 2009 Sundance Film Festival on January 16 in Park City, Utah.

"Art & Copy" reveals the personal odysseys of some of the most influential advertising visionaries of our time, including Lee Clow (Apple Computer 1984, and today's iPod); Dan Wieden (Nike's "Just Do It"); Phyllis K. Robinson (whose "It lets me be me" campaign for Clairol invented the "me generation"); Hal Riney (who played a crucial role in getting President Reagan re-elected); and George Lois (who saved MTV and launched Tommy Hilfiger overnight).

"As I became acquainted with the American iconoclasts profiled in this film and had the opportunity to work with their statements, ideas and artistry, I began to realize this documentary is possibly more revolutionary than any of my previous projects," said Pray.

One of 15 world premieres in the documentary competition chosen from 1,623, feature documentaries submitted, "Art & Copy" captures the creative energy and passion behind the iconic campaigns that have had a profound impact on American culture. The movie was filmed and edited during a four-year period and had an unusual source for its funding -- The One Club, a non-profit organization dedicated to the craft of advertising headquartered in New York.

"'Art & Copy' provides a window into the creative process and the individuals who have changed our lives in ways we may not realize," said Mary Warlick, CEO of The One Club. "The movie looks at advertising not as products flying off the shelf but as the work of a few American heroes who feel passionately about their craft, ideas, and the ability of ideas to change how people feel."

The tenth documentary feature directed by Doug Pray, "Art & Copy" was written by Timothy J. Sexton from an original concept by Gregory Beauchamp and Kirk Souder. The film was produced by Jimmy Greenway and Michael Nadeau and executive produced by David Baldwin, Gregory Beauchamp, Kirk Souder and Mary Warlick. The cinematographer is Peter Nelson and the editor is Philip Owens. Narrative consultant is Timothy J. Sexton. The original score is by Jeff Martin.

For further information, contact Mary Warlick at Mary@oneclub.org or (212) 979-1900.


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